Ethan Hawkes Email & Phone Number

Irvine, California, United States

• Plans, executes and reports on digital marketing campaigns.• Builds and tests automated nurturing campaigns within Hubspot using a combination of workflows, emails, lead scoring, and landing pages.• Maintains Hubspot and Salesforce CRM lead syncing.• Maintains multiple Hubspot analytics dashboards to present key analytics to various company members and teams.• Implements HubSpot dynamic forms on various parts of our corporate website to help facilitate and qualify lead generation.• Creates and monitors corporate website and landing page changes to optimize search engine results andconversion optimization.• Produces content on the site that includes keywords or phrases to increase website traffic based on best practices and data-driven results from Hubspot reports and research.• Compiles and analyzes weekly lead generation reports from Hubspot and Salesforce while collaborating with the marketing director and product team to create and optimize new lead nurturing and gathering campaigns.• Analyzes and monitors search engine results using tools such as SEMrush and Google Search Console.

Irvine, California

I helped develop landing pages and emails in Hubspot, set up Hubspot to sync with Salesforce, edited videos, and helped launch new data pages to attract qualifying leads.

Orange County, California Area

Responsible for HubSpot automation, creating video content, coding front-end websites and managing marketing campaigns.

Irvine, Ca

Creating content for SurveyMe's blog, email marketing and other resources.

Timing and editing captions for television.

Santa Ana, Ca

• Researched and wrote five stories per week for local community sections of a daily newspaper with a circulation of 250K.• Wrote stories up to 500 words in length, which included multi-source feature profiles and local issue coverage.• Provided weekly coverage of public rallies, council meetings, and charity events.• Photographed events and edited light balance, size, and color using Adobe Photoshop and Adobe Lightroom.• Uploaded completed stories and accompanying photographs into story folders for editing using CCI.

Fullerton, Ca

• Designed, implemented and managed two CSS3 and HTML5-based websites for an annual literary magazine.

Fullerton, Ca

• Managed a team of sixty staff creating and editing a campus newspaper published four times per week.• Earned promotions from Web Editor to Managing Editor, May 2013, to Editor-in-Chief, December 2013.• Assigned and edited up to fifteen features and articles per day for grammar, clarity, flow, spelling, and accuracy.• Planned, tracked, and coordinated a special coverage project on school restaurant health code violations with twenty writers, resulting in a Betty Gage Holland Award for Excellence in College Journalism.• Earned three 2014 College Media Association Apple Awards, including First Place, Best Facebook Page; Second Place, Best Multimedia; and Honorable Mention, Best Homepage. • Led daily and weekly production meetings to plan front page content and develop future stories.• Oversaw layout, copy, and web editors while managing a $40K purchasing and payroll budget.• Produced twenty video and multimedia packages for the newspaper YouTube page using Adobe Premiere, Apple Motion and Final Cut Pro.• Trained over 100 writers and editors on WordPress usage, AP style, and basic photography and videography technique, and trained a web editor on social media best practices.• Created, updated and managed the newspaper Wordpress site and social media pages, which included Twitter, Facebook, and Instagram accounts with up to 3.1K followers.• Oversaw all print and digital advertising while managing the ten-member advertising department.

Santa Ana, Ca

• Filmed and edited multimedia packages, up to three minutes in length, while creating written stories and content for both the print and online editions of a monthly lifestyle magazine with a 150K-member readership.

Designing the front page of the paper.Taking photos and creating content.