Ethan Laub Email & Phone Number

Sofia, BG

Sofia, Bulgaria

Sofia, Bulgaria

Using A.I. to put smiles on faces:) BestWishes uses A.I. to create personalized video greetings from famous historic figures.

Addis Ababa, Ethiopia

Lead marketing and product for M-BIRR, Ethiopia's #1 mobile money service with over 2 million customers. Report directly to the CEO and lead a 45-person nationwide marketing organization, as well as a product team that steers the product roadmap for M-BIRR.

Addis Ababa, Ethiopia

My team leads all marketing and product initiatives for M-BIRR, the largest mobile money service in Ethiopia with over 1.6 million customers. We are responsible for:* ATL Marketing campaigns in 4 languages (TV, Digital / Social, Radio, Print)* BTL roadshows to educate the public on the ground* Sponsorships and events* Media and public relations*.

Greater New York City Area

Led development of new products and partnerships for Coupa's mobile and expense management applications. Key achievements:* Redesigned iOS and Android mobile apps with modern, streamlined UX and powerful new features.* Launched integration partnerships with leading travel and technology companies to automate expense reporting and capture rich data for.

Greater New York City Area

Acquired by Coupa Software (Nasdaq: COUP)http://www.coupa.com/newsworthy/press-releases/coupa-acquires-tripscanner/TripScanner helps companies track and reduce their travel expenses, while giving employees the freedom to book through any website, app, or travel agency.

Greater New York City Area

Led a team of Account Managers across the Northeast region for American Express Business Travel. My team focused on advising our clients, growing revenue and profitability, and ensuring strong client satisfaction and retention.

Greater Boston Area

Led strategy development for the US Middle Market Client Management organization, working directly with the VP / General Manager.

Washington D.C. Metro Area

Led strategic projects for the VPs of Marketing and Finance of SunEdison, a leading solar energy services provider.

Greater New York City Area

• Drove development and expansion of corporate co-brand alliances with leading airlines worldwide. Promoted from Manager in 2006.
• Supported negotiation and launch of new co-brand partnerships with British Airways and Aeromexico, as well as enhancement of existing partnerships with Air France-KLM, American Airlines, and Air Canada.
• Worked with local teams in Europe, Latin America and Asia on negotiation strategy, product development, deal and contract structure, and implementation of… Show more Drove development and expansion of corporate.
• Worked with local teams in Europe, Latin America and Asia on negotiation strategy, product development, deal and contract structure, and implementation of new airline partnerships.
• Contributed to design of marketing strategy, product features, and loyalty programs for new airline co-brands. Show less

Greater New York City Area

• Internal strategy consultant advising American Express BU's on growth strategy and competitive challenges. Promoted from Analyst in 2004.
• Consulted on high-impact projects for all major business units on issues including Business Alliances, New Product Development, Acquisitions, Marketing and Operations.
• Worked on international consulting projects, including London (6 months) and Mexico City (3 months).

Mba, Magna Cum Laude

Bsc In Economics, Finance, Operations, 3.76 / 4.0

Activities and Societies: Wharton Management Club (President), PennForum (Founder and Chair), UPenn Orchestra (principal oboe)