Eva Hernandez Email & Phone Number

Austin, Texas, United States

As an Employee Advocacy Specialist at IBM, I am dedicated to empowering IBMers to engage on social media and build their social eminence. My role focuses on developing and executing comprehensive employee advocacy strategies that align with IBM’s larger brand and social objectives.I strategize and implement programs to encourage IBM employees to share thought leadership, insights, and brand content on platforms like LinkedIn and Instagram, increasing both individual and corporate… Show more As an Employee Advocacy Specialist at IBM, I am dedicated to empowering IBMers to engage on social media and build their social eminence. My role focuses on developing and executing comprehensive employee advocacy strategies that align with IBM’s larger brand and social objectives.I strategize and implement programs to encourage IBM employees to share thought leadership, insights, and brand content on platforms like LinkedIn and Instagram, increasing both individual and corporate visibility.I work closely with the Social Media and Influencer team to ensure alignment between employee advocacy efforts and broader IBM campaigns. Collaborate on market moment social kits and advocacy resources that simplify content sharing and advocacy enablement.Through this role, I aim to create an empowering environment where IBMers feel confident sharing their expertise and amplify IBM's brand. Show less

STEMscopes by Accelerate Learning is a brand that offers a variety of curriculum and professional development solutions, including the National Institute for STEM Certification, designed to meet the needs of K-12 learners, including Next Generation Science Standards and state-aligned curriculum. STEMscopes can be used as a core curriculum or as a supplementary or enrichment resource in traditional, blended, and 1:1 classroom environments.• Collaborated with digital publishing team to… Show more STEMscopes by Accelerate Learning is a brand that offers a variety of curriculum and professional development solutions, including the National Institute for STEM Certification, designed to meet the needs of K-12 learners, including Next Generation Science Standards and state-aligned curriculum. STEMscopes can be used as a core curriculum or as a supplementary or enrichment resource in traditional, blended, and 1:1 classroom environments.• Collaborated with digital publishing team to format and document curriculum for grades kinder through eighth grade on over 50 projects across several states• Digitized worksheets, journals, teacher guides, etc. and published them on the product site for easy user accessibility• Provided production support to the curriculum production team through the proper use and publishing of text, images, interactions, and videos• Communicated with team to ensure that all projects are completed on schedule so that we meet our final delivery dates• Conducted product sweeps on over 75 projects to ensure that they were digitized and published correctly • Responsible for noting and fixing any anomalies within worksheets, curriculum videos, and answer keys Show less

Austin, Texas, United States

• Analyzed social media strategies and their performance by using key KPIs and set benchmarks• Collaborated with the Social Media & Influence team to curate a data-driven approach on how to increase mindshare in the AI for Business space• Evaluated the overall AI landscape to create reports that include information regarding audience demographics, sentiments, leaders in the space, relevant digital channels, and where IBM stands in the space• Created an editorial calendar to include… Show more • Analyzed social media strategies and their performance by using key KPIs and set benchmarks• Collaborated with the Social Media & Influence team to curate a data-driven approach on how to increase mindshare in the AI for Business space• Evaluated the overall AI landscape to create reports that include information regarding audience demographics, sentiments, leaders in the space, relevant digital channels, and where IBM stands in the space• Created an editorial calendar to include 25+ relevant industry awards for socials, blogs, podcasts, and tech to help support the team • Developed a detailed plan to increase brand relevancy and recognition for the IBM Brand in the AI space through relevant industry awards and a strategic social presence Show less

McCombs Success Scholars is an academic support program. Participants represent a diverse body of students within McCombs School of Business who bring a demonstrated record of academic achievement. The curriculum gives participants the opportunity to take many of their core courses with the same cohort of students, with additional programming focused on leadership development, career discovery, and social networking.I was responsible for representing the McCombs Success Scholars’… Show more McCombs Success Scholars is an academic support program. Participants represent a diverse body of students within McCombs School of Business who bring a demonstrated record of academic achievement. The curriculum gives participants the opportunity to take many of their core courses with the same cohort of students, with additional programming focused on leadership development, career discovery, and social networking.I was responsible for representing the McCombs Success Scholars’ digital presence and connecting our 500+ members through a dedicated social media strategy. From running our social media accounts to promoting opportunities through flyers and newsletters to photographing all major events, I was the lead promotional representative for MSS. In addition, I am also responsible for supporting the MSS staff in any additional event-related or administrative tasks in order to contribute to the overall success of the program and MSS students.• Managed content creation on Facebook, Instagram, and LinkedIn to digitally connect 500+ members through a creative and dedicated social media strategy• Created and designed social media posts, event flyers, and newsletter graphics to inform the community of upcoming events, deadlines, and opportunities• Coordinated with the MSS program director to ensure that the digital presence of MSS was taking on the proper brand voice to align with the overall UT McCombs School of Business brand• Analyzed social media engagement across all social media platforms and newsletters to provide new content ideas Show less

• Conduct group and individual meetings to provide information about classes, campus life, and campus resources • Address concerns that may arise and provide the proper resources necessary to address or resolve those concerns• Plan and facilitate workshops that are targeted to help my mentees grow personally and professionally• Correspond with academic advisors and program director to help crate useful resources that can serve all MSS students in addition to my mentees•… Show more • Conduct group and individual meetings to provide information about classes, campus life, and campus resources • Address concerns that may arise and provide the proper resources necessary to address or resolve those concerns• Plan and facilitate workshops that are targeted to help my mentees grow personally and professionally• Correspond with academic advisors and program director to help crate useful resources that can serve all MSS students in addition to my mentees• Communicate with other mentors to plan social activities and events for our mentees Show less

• Communicated with students, parents, and staff in regards to transcripts, student files, diplomas, returning student verification, enrollment, and unenrollment• Handled sensitive information regarding students and ensured that it was properly filed in its designated area• Carried out office management tasks related to day-to-day operations • Implemented an efficient system that allowed paperwork, forms, and files to stay organized • Tracked and monitored student files and… Show more • Communicated with students, parents, and staff in regards to transcripts, student files, diplomas, returning student verification, enrollment, and unenrollment• Handled sensitive information regarding students and ensured that it was properly filed in its designated area• Carried out office management tasks related to day-to-day operations • Implemented an efficient system that allowed paperwork, forms, and files to stay organized • Tracked and monitored student files and paperwork that came into the office/campus and transferred out student files and paperwork that no longer belonged on campus Show less