- Co-founded and established FLO English Language School in Miami, focusing on delivering high-quality English language education to a diverse student base.- Developed and implemented marketing and recruitment strategies, successfully increasing student enrollment by forming partnerships with local organizations, cultural institutions, and leveraging digital marketing channels.- Built and led a dedicated team, ensuring smooth daily operations while optimizing workflows across admissions, scheduling, and student services to enhance overall efficiency and satisfaction.

- Directed and managed admissions and marketing programs, focusing on recruitment, enrollment, and commercial partnerships, collaborating with the head of school to developing strategic goals to achieve target tuition income- Built and maintained partnerships with international kindergartens, schools, foreign companies, chambers, embassies, and managed media relations - Established and formalized admissions standard operating procedures and marketing strategies, including creating marketing materials and attending education events, school fairs, and networking with industry leaders - Provided leadership and guidance to admissions officers, overseeing daily operations to engage prospective students and families

- Managed the online eductation department, overseeing 300+ employees across different teams, including advertising, operations, and academic programing. Reported directly to the CEO and exective team- Directed the class design, project development, sales and implementation of online education programs, ensuring alignment with both academic and business objectives, and managed a half million dollar budget for online advertising and lead generation- Development and implementation of policies, procedures, and standards to ensure the quality and integrity of online courses and programs and enhance operational effectiveness and efficiency. Oversaw regulation review, Oversaw market research, competitive analysis, regulation review, and audience segmentation, - Developed CRM system to streamline course framework, admission requirements, and pricing structure

- Conducted market research to identify segments and provide insights for data-driven marketing strategies- Developed and implemented multi-channel marketing campaigns, including email, social media, and paid digital advertising, aligning with brand goals.- Managed client engagement through events, presentations, and promotional activities, fostering long-term relationships and enhancing PwC’s market presence

-Managed social media content and video marketing campaigns and contributed content to promotional materials such as programme brochures, website profiles, media articles, etc.-Organized and represented the university at recruitment events and on student panels during at information sessions

-Executed market research contributing to a comprehensive analysis of beauty and skincare industry trends.-Coordinated events and promotional activities, enhancing the presence of Elizabeth Arden within the local beauty community.-Produced compelling content for online platforms, showcasing the brand's commitment to elegance and skincare innovation.-Collaborated with cross-functional teams to support the launch of new beauty products.