• Collaborate with cross-functional teams to identify and build out required reporting needs in Salesforce and Power BI.• Execute on large scale market research projects. Including a report for senior management identifying the potential market for a new Branch in Huntsville, Alabama.• Implement and act as sole administrator for prospecting tools such as ZoomInfo and Linkedin Sales Navigator.• Work with the CRM Manager on daily administration tasks such as updating reports, managing users, and data management.• Research, plan, and execute on multiple industry trade shows. Including shows such as Verticon, Space Tech, IEEE, Space Symposium, NBAA, and PRI.• Support the sales teams by compiling campaign information and distributing leads data via Salesforce.

• Work cross-functionally with sales to drive sales success with qualified leads and pipeline opportunities within specific industries and accounts. • Develop campaigns and assets to support lead generation. • Manage technical asset development; strategically edit and craft technical blog articles from the research team based on your in-depth understanding of Phylum's target audience and customer personas. • Develop compelling messaging around Phylum’s value proposition that speaks to the pain points experienced by development teams. • Write use cases and hyper tactical how-to content based on interactions with customers. • Support new product launches and feature releases with product messaging for customers, sales, and press. • Report on monthly metrics associated with all marketing efforts. • Manage content calendar and all promotion of marketing messaging and materials to relevant channels including LinkedIn, Twitter, and developer blog sites. • Support podcast outreach, preparation, and promotion. • Write newsletters with product updates and cybersecurity news for design partners and prospects.• In collaboration with Sales Engineering, write scripts and produce effective product demonstration videos.

• Works with Director of Training to develop ideas for creative marketing campaigns.• Assists in outbound or inbound marketing activities by demonstrating expertise in various areas. o Generating content for social media, blog. o Develop a budget and create advertising/marketing campaigns using all available platforms. o Create corporate events, seminars/training.• Study the market, identify speaking opportunities, and schedule for trainers to attend. o Liaise with external vendors to execute promotional events and campaigns.• Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts.• Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.) • Assist in analyzing marketing data (campaign results, conversion rates, web traffic, etc.) to help shape future marketing strategies.• Undertake individual tasks of a marketing plan as assigned.• Assist with executing and integrating SEO goals for company website.

• Improved CRM data integrity by eliminating extraneous data.• Managed 40K+ CRM accounts, eliminated 4,800+ accounts of extraneous data.• Worked with marketing database managing catalogs, key codes, and customer files.• Responsible for various marketing fulfillment duties and works with different systems including direct mail, packages, letters, catalogs, and other sales literature.• Assisted in planning and implementing public relations programs and trade shows.• Material Market Research: Industrial Automation and Underwater Drones.

• Encouraged sales by educating customers about Garmin & Dell products.• Achieved weekly sales and marketing goals with little to no oversight.• Developed in-store relationships between customers, retail associates, and product brands.• Educated and trained store associates on the best ways to demo and market products.• Properly identified perspective customer needs and provided them with a products to meetsaid needs.