Evan Crean Email & Phone Number

Somerville, Massachusetts, United States

Somerville, MA

• Architecting measurement strategies for B2B and B2C Sitecore websites in multiple industries
• Performing reporting and analysis in Adobe Analytics and Google Analytics
• Implementing and reporting on A/B testing in VWO based on client editorial calendars
• Conducting SEO audits and remediating subsequent SEO recommendations
• Implementing web analytics tracking and tagging via GA, GTM, AT Internet, and Tealium
• Creating quarterly and custom analytics reports to provide clients with actionable insights

Somerville, MA

• Writing film reviews and interviews for online film magazine
• Editing the site's annual 10 Filmmakers to Watch series
• Managing freelance writers to ensure on-time article completionAccomplishments:
• Covered two local film festivals and one international film festival
• Contributed to 10 Filmmakers to Watch two years in a row
• Interviewed Demetri Martin, Kumail Nanjiani, Boots Riley, Michael H. Weber, Paul Scheer, and Zoey Lister-Jones

Somerville, MA

• Producing a weekly movie podcast with fellow BOFCA film critics Dave Riedel and Kris Jenson
• Editing episodes with Adobe Audition and writing episode descriptions
• Organizing recording schedules and securing guests for the show
• Managing website layout, website design, and logo designAccomplishments:
• Grew the show from 1-2,000 downloads per month to 20,000+
• Created a Patreon that generates over $70 per month

Somerville MA

• Editing and creating content for a WordPress website
• Composing film reviews, book reviews, and celebrity interviews
• Promoting new blog posts through Facebook, Twitter, and LinkedIn
• Increasing SEO to existing and new work
• Changing site layout and stylesAccomplishments:
• Generated over 500 visits per month

Somerville, MA

• Guided writers and created content calendar for local film site
• Authored film festival interviews and feature articles
• Edited film festival interviews and created WordPress layoutAccomplishments:
• Covered three local film festivals through interviews
• Served as a judge in the annual Online New England Film Festival

Greater Boston Area

• Wrote targeted print and digital higher ed marketing collateral
• Edited content in Sitecore for Admission stakeholders daily
• Created editorial calendar to organize Admission social media
• Supervised and mentored Admission marketing internsAccomplishments:
• Wrote hundreds of letters, emails, ads, and brochures
• Authored college-wide social media policy and best practices documents

• Authored film reviews and interviews for an entertainment news site
• Drove traffic to articles through strategic social media promotionAccomplishments:
• Wrote 250 reviews, interviews, and features
• Conducted over 20 celebrity interviews with award-winning actors, writers, and directors including: -Joseph Gordon-Levitt -Simon Pegg -Nick Frost -Jodie Foster -Aaron Sorkin -John Landis -Wes Craven -David Chase -Seth.

Boston, MA

• Wrote B2B white papers, datasheets, and sales communications
• Copy edited white papers, datasheets, and sales communication for technical accuracy
• Used consumer insights to determine new content creation
• Developed new marketing materials geared toward security complianceAccomplishments:
• Crafted dozens of technically accurate marketing materials

• Trained clients via webinars and developed webinar curriculum
• Crafted internal and external software documentation
• Served as escalation technician for complex problems
• Supervised teammates with real-time guidance

• Supported specialized software and databases for various departments within Student Affairs
• Ran reports to obtain student data in Cognos Impromtu and Oracle Discoverer
• Edited housing, event, and student information in Banner
• Maintained the Residential Center web site using Collage content management system
• Troubleshot laundry, vending machine card systems, and cash registers at dining areas on campus

• Assisted the Lab Systems Administrator with problem-reporting and repair for 12 computer labs
• Given full autonomy to prioritize and complete problem reports to maintain the best computer services
• Installed hardware, printers, and scanners, and troubleshot computer security systems

• Trained and supervised over 35 student employees
• Managed of the Emerson IT Help Desk on nights and weekends
• Served as a senior advisor and last-line troubleshooter for student staff
• Produced training material and troubleshooting guides for students

• Served as a technician tasked with on-call repair of the hundreds of Emerson computers
• Completed assigned and also self-assigned dozens of work orders
• Fixed hardware, software, and printers for numerous customers
• Assigned to assist many important college figures, including vice presidents and deans

• Worked as a phone operator to troubleshoot the various technical issues of students, staff, and faculty
• Created work orders for technicians to complete and learned invaluable customer support skills
• Learned how to troubleshoot complex problems logically, over the phone and in-person
• Helped customers with virus and spyware removal

Master Of Science (Ms), Advertising, 3.8

Studied marketing with an emphasis on digital and creative strategy.

B.S. Broadcast Journalism, Online Journalism, Political Science

Activities and Societies: AP Scholar Dean's List Emerson College Men's Lacrosse Team 2004-2008 National College Athlete Honor.

High School Diploma

Activities and Societies: Canterbury Theater Varsity Lacrosse and Cross Country Canterbury Honor Society