Evan Kubitschek 🥋

Evan Kubitschek 🥋 Email and Phone Number

Founder and Principal Consultant @ Grow Rogue
Raleigh, NC, US
Evan Kubitschek 🥋's Location
Raleigh, North Carolina, United States, United States
Evan Kubitschek 🥋's Contact Details
About Evan Kubitschek 🥋

❌ Stop letting your broken operations stall your revenue growth!🚀 Your team needs repeatable, scalable frameworks in marketing operations that nail your growth targets.I help marketing and operations leaders fix their broken ops and set up a solid foundation that you can easily maintain and scale.If you’re leading a marketing team that is locked in but doesn’t have anyone with an operations background or they’re just junior, I can relate!I’ve been there, and it’s awful feeling to see your hard work run smack into a wall of operational log jams.I built B2B Tech marketing operations functions from the ground up for over a decade before becoming a consultant - clearing the exact log jams you’re experiencing today.Since becoming a consultant, I’ve been able to:✅ Build revenue attribution models that the C-suite and board actually trust for planning✅ Define process for sales/marketing handoffs with clear SLAs and accountability✅ Create lead scoring frameworks that align with buyer behavior and sales team feedback✅ Report on which marketing channels drive qualified opportunities (not just MQLs)✅ Automate nurture workflows that move prospects through stages without constant manual intervention✅ Create campaign operations frameworks for marketing teams to ship campaigns faster, with less errors✅ Create stable, dependable integrations between your MAP, CRM, and other key marketing tools✅ Properly structure data taxonomies across marketing and sales systems for accurate attribution✅ Clean up fragmented databases with enriched account and contact data mapped to your ICPClients come to me with a very specific goal:Unlock revenue growth through foundational, scalable marketing operations 💸But they're usually running into the following problems:❌ Struggle to prove marketing's impact on revenue to board/executives❌ Difficulty planning resource allocation based on channel performance❌ No trusted source of truth for marketing performance❌ Messy, duplicate-filled database with incomplete/outdated information❌ Inability to effectively segment and target ideal customers❌ Manual, time-consuming handoffs between marketing and sales❌ Leads get stuck or lost between systems and teams❌ Lack of agreed-upon SLAs and accountability❌ Marketing and sales systems don't talk to each other properly❌ Basic integrations don't work or frequently breakIf this resonates with you? I'm here to help you out 👋🏻Let's talk!

Evan Kubitschek 🥋's Current Company Details
Grow Rogue

Grow Rogue

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Founder and Principal Consultant
Raleigh, NC, US
Website:
growrogue.com
Employees:
1
Evan Kubitschek 🥋 Work Experience Details
  • Grow Rogue
    Founder And Principal Consultant
    Grow Rogue
    Raleigh, Nc, Us
  • Revenue Ronin
    Founder & Principal Consultant
    Revenue Ronin Jun 2023 - Present
    Raleigh, North Carolina, Us
  • Pendo.Io
    Senior Manager, Marketing Operations
    Pendo.Io Sep 2021 - Jun 2023
    Raleigh, North Carolina, Us
  • Siemplify (Now Part Of Google Cloud)
    Marketing Operations Manager
    Siemplify (Now Part Of Google Cloud) Jan 2020 - Sep 2021
    New York, New York, Us
    *Managed multi-touch attribution model in Bizible through UTM tagging schema and custom channel / program statuses in Marketo - reporting influenced go / no-go decisions at board level*Created a Center of Excellence model to centralize control of Marketo campaign operations, including documentation, training and tokenized templates for demand generation and field marketing teams*Managed privacy and consent to marketing framework that captured consent touchpoints, consent updates and privacy preferences for both Marketo and Salesforce platforms*Responsible for vendor selection and platform implementation of our inaugural 2,000+ person virtual event “SOCstock,” including day of operations. First-time event resulted in $1.5mm+ in active pipeline*Moved team away from ad-hoc email launches to a modular master email template capturing all use cases, centralizing control of expected behavior and consistent brand experience*Managed the technical relationship between sales and marketing, monitoring and diagnosing issues around lead scoring, lead handoff, stage transition and Marketo / Salesforce sync
  • Fmi
    Director Of Marketing Operations And Sales Enablement
    Fmi Jan 2019 - Jan 2020
    Raleigh, North Carolina, Us
    * Managed all operational aspects of email marketing strategy across the organization, sending over 1mm emails per year across a prospect database of 70,000+ - with delivery rates over 99%, average open rates of 31% and click rates of 6.5%.* Created lifecycle processing operational program to centralize all processing of new records entering Marketo. Included lifecycle stage transitions and timestamping, behavioral and demographic lead scoring, routing to appropriate nurture programs based on industry, job title and seniority level and automated notifications to the sales team as leads were qualified to sales-ready.* Architected a database cleanup campaign that brought our Marketo database from 60% marketable to 93% marketable, with automated smart campaigns maintaining database cleanliness on a weekly basis.* Retooled FMI’s executive training program outbound marketing strategy to include Marketo nurture programs, outreach templates for sales team members in Salesforce and behavioral-based discounting. Efforts led to 19% gross revenue increase in FY 2018 - FY 2019, an increase of $1.07 million through Q3 2019.
  • Fmi
    Digital Marketing Manager
    Fmi Jul 2017 - Dec 2018
    Raleigh, North Carolina, Us
    * Led re-implementation of Marketo marketing automation platform after a failed launch in 2016 - built the system from the ground up as the sole administrator and super user.* Created service-level agreements between marketing and internal stakeholders, streamlining campaign creation through clear documentation, tokenized program templates and standardized reporting deliverables.* Created cloneable, fully tokenized program templates for email blasts, nurture programs, live events, web content and webinars. Time to complete campaign deliverables was reduced from 4 hours on average to 45 minutes on average.* Email deliverability percentages across all business units increased from an average of 85% in 2017 to 99% in 2018 through implementation of suppression lists, inactivity filters and segmentation of invalid records in Marketo.
  • Foodlogiq
    Online Marketing & Lead Generation Specialist
    Foodlogiq Jan 2016 - Jul 2017
    Durham, Nc, Us
    * Led HubSpot marketing automation platform expansion upon my hiring, providing strategic oversight and execution of email marketing, content marketing, landing page optimization and conversion funnels.* Redesigns of landing page templates and implementation of new conversion-focused copy led to gated content conversion rates between 20-40% and demo request conversion rates of 5-7% - beating B2B SaaS industry benchmarks.* Led integration of HubSpot and Salesforce platforms, managing sales enablement process creation, documentation and training. Created geographic lead assignment flow, first-touch attribution modeling and executive reports and dashboards in Salesforce informed by HubSpot data.
  • Cree
    Online Marketing Specialist | Corporate Marketing
    Cree Jan 2015 - Dec 2015
    Durham, Nc, Us
    * Led Pardot marketing automation platform implementation across 3 business units as the lead administrator in corporate marketing leadership. Led requirements gathering for each business unit, managed custom Pardot and Salesforce integration implementations by business unit and created user roles and hierarchies to maintain data integrity and siloed record controls.* Managed 60,000+ records across all business units, supervising master email and landing page program template creation, branding requirements, international privacy regulations consideration and executive reporting and dashboards.* Managed vendor relationship for agency-of-record for Google Ads across business units, providing oversight of ad copy, landing page design and copy and A/B and multivariate testing efforts. Delivered cost-per-click and budget reporting to corporate leadership.
  • Cree
    Online Marketing Specialist | Lighting Marketing
    Cree Dec 2013 - Dec 2014
    Durham, Nc, Us
    * Helped commercial lighting executives select Pardot marketing automation platform through internal requirements gathering, feature comparison and project management of platform migration timelines. * Generated more than 800 qualified sales leads by refining inbound lead capture methods and email nurture funnels, resulting in $55 million in commercial sales opportunities. * Optimized 300+ pages of new Cree Lighting website including title tags, meta descriptions, keyword targeting and information architecture. Efforts resulted in 75% of keyword targets reaching page 1 of Google search results within the year, with an increase in organic search traffic of 44%.
  • Trimark Digital
    Search Marketing Strategist
    Trimark Digital May 2012 - Dec 2013
    Raleigh, North Carolina, Us
    * Supervised all aspects of client Google Analytics implementations, including custom reporting dashboards and reports, custom event tracking, Google AdWords implementations and identifying business KPIs with clients. * Worked as SEO consultant, overseeing on-page and off-page optimization strategies* Ran TriMark company blog and editorial calendar, writing or editing two blog posts a week as well as creating promotional plans around outreach and link building.* Lead monthly email marketing efforts for TriMark’s largest client, segmented into four lists with custom UTM parameter tracking, unique content served by buyer persona and monthly closed-loop reporting to increase open and click-through rates.
  • Dae Dong Taxation High School
    Native English Teacher
    Dae Dong Taxation High School Aug 2009 - Aug 2011
  • Mini Hostels
    Staff Writer & Social Media Coordinator
    Mini Hostels Oct 2008 - Jul 2009
    Ar
  • Networlding
    Internet Marketing Intern
    Networlding Feb 2008 - Aug 2008
    Chicago, Il, Us
  • University Of Dreams
    Campus Marketing Intern
    University Of Dreams Aug 2007 - Aug 2008
  • Equal Employment Opportunity Commission
    Legal Intern
    Equal Employment Opportunity Commission Jun 2007 - Aug 2007
    Washington, D.C., Us

Evan Kubitschek 🥋 Education Details

  • University Of North Carolina At Chapel Hill
    University Of North Carolina At Chapel Hill
    Philosophy
  • Asheville High School
    Asheville High School
    Ged

Frequently Asked Questions about Evan Kubitschek 🥋

What company does Evan Kubitschek 🥋 work for?

Evan Kubitschek 🥋 works for Grow Rogue

What is Evan Kubitschek 🥋's role at the current company?

Evan Kubitschek 🥋's current role is Founder and Principal Consultant.

What is Evan Kubitschek 🥋's email address?

Evan Kubitschek 🥋's email address is ev****@****ail.com

What is Evan Kubitschek 🥋's direct phone number?

Evan Kubitschek 🥋's direct phone number is +191978*****

What schools did Evan Kubitschek 🥋 attend?

Evan Kubitschek 🥋 attended University Of North Carolina At Chapel Hill, Asheville High School.

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