Senior Media Buyer
Current- Develop and implement effective social media advertising strategies to meet clients' goals.- Manage and optimize paid social media campaigns on platforms such as Facebook, Instagram, Tik Tok, LinkedIn, Reddit, Amazon, and others.- Conduct thorough audience research and analysis to identify target demographics.- Create compelling ad copy and collaborate with the creative team to produce engaging visuals.- Monitor and analyze campaign performance metrics, making data-driven… Show more - Develop and implement effective social media advertising strategies to meet clients' goals.- Manage and optimize paid social media campaigns on platforms such as Facebook, Instagram, Tik Tok, LinkedIn, Reddit, Amazon, and others.- Conduct thorough audience research and analysis to identify target demographics.- Create compelling ad copy and collaborate with the creative team to produce engaging visuals.- Monitor and analyze campaign performance metrics, making data-driven decisions for optimization.- Track and report on campaign performance, providing actionable insights and recommendations.- Stay updated with the latest trends and best practices in social media advertising.- Work closely with account managers and clients to understand their needs and deliver successful campaigns.- Manage budgets and allocate resources effectively to maximize ROAS. Show less