I am an experienced manager in a pharmaceutical industry specialized in products in drug programs and in the open and hospital market. From Key Account Manager to the Brand Team Leader position I have been responsible for building marketing, reimbursement and sales strategies, In-field Team management and brand positioning in a field of: neonatology, pediatrics, anesthesiology, cardiology, orthopedics, surgery, and general practitioners.
Pfizer
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Senior Country Portfolio LeadPfizer Jan 2021 - PresentWarszawa, Woj. Mazowieckie, Polska
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Brand Team Leader/Brand ManagerAbbvie Apr 2016 - Jan 2021Warszawa* Neonatal product brand management in the drug program* Developing marketing, sales strategies and plans for the product* Coordination of the reimbursement process (obtaining a positive reimbursement decision for a new indication and for renewal)* Market and competition landscape monitoring* Preparation and implementation of sales and marketing goals* Brand budget management * In-field Team activities coordination with sales prognosis and goals establishing -
Associate Brand ManagerAbbvie Jan 2015 - Mar 2016Warszawa* KAMs support in sales and promotion in anesthesiology* Educational and promotion activities co-creation* Marketing strategies co-building and implementing* Preparing and producing promo and edu materials in cooperation with external providers * External project leadership in cooperation with GE Company -
Senior Key Account ManagerAbbvie Jan 2013 - Dec 2014Warszawa, Woj. Mazowieckie, Polska* Drug promotion - inhalation anesthetic among anesthesiologists* Co-creation and implementation of marketing strategies – member of the PromoTeam* Price strategy building in a tender procedure in cooperation with public procurement departments and pharmaceutical wholesalers* Organization of specialist trainings for doctors, nurses, and pharmacists -
Senior Key Account ManagerAbbott Jan 2008 - Dec 2012Warszawa, Woj. Mazowieckie, Polska* Drug promotion - inhalation anesthetic among anesthesiologists* Co-creation and implementation of marketing strategies – member of the PromoTeam* Price strategy building in a tender procedure in cooperation with public procurement departments and pharmaceutical wholesalers* Organization of specialist trainings for doctors, nurses, and pharmacists -
Key Account ManagerAbbott May 2006 - Dec 2007Warszawa, Woj. Mazowieckie, Polska* Sales and promotion management of cardiological drugs, antibiotics and weight loss drug* Cooperation with pharmacy managers as part of the sale of drug packages* Educational meetings organization* Congresses, conferences, and workshops participation -
Key Account Manager – Hospital MarketSanofi Dec 2002 - Jan 2004Warszawa, Woj. Mazowieckie, Polska* Drug promotion among orthopedic surgeons, vascular surgeons, general practitioners* Tender process management in Mazovia in the field of anticoagulants* Educational meeting organizing, including workshops and conferences -
Key Account Manager - Open MarketBristol Myers Squibb Apr 2001 - Dec 2002Warszawa, Woj. Mazowieckie, Polska* Sales management with RX drugs on an open market in Mazovia district – antibiotics, and NLPZ drugs* Cooperation with pediatricians, general practitioners, orthopedic surgeons, and laryngologists* Stakeholders educations – one2one visits, presentations, local and international conferences, and workshops participation * Distribution monitoring in medical centers and pharmacies.
Ewa Urban Education Details
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Management And Marketing In Pharmaceutical Industry
Frequently Asked Questions about Ewa Urban
What company does Ewa Urban work for?
Ewa Urban works for Pfizer
What is Ewa Urban's role at the current company?
Ewa Urban's current role is Senior Country Portfolio Lead w Pfizer.
What schools did Ewa Urban attend?
Ewa Urban attended Sgh Warsaw School Of Economics, Akademia Wychowania Fizycznego Im. Bronisława Czecha W Krakowie.
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