Faina Danielian Email & Phone Number

Burbank, Ca, Us

Los Angeles, California, United States

Project manage and execute all digital marketing efforts with a high rate of success, producing excellent results across all avenues. - Ensure visual consistency and branding across various touch points: web content, digital campaigns, web banners, email launches, social media, mobile platforms, video assets and special projects- Manage and implement email program, including testing, optimization and growth strategy- Offer insights on site analytics & incorporate into initiatives- Develop and execute marketing campaigns utilizing internal email and site marketing, and paid media- Monitor the competitive landscape and trends for product offerings, online marketing and analytics tools- Produce and track campaigns present for internal/external partners to ensure it excels in areas such as impressions/reach etc.- Ensure positive relationships with other departments; collaborate and work towards business goals- Collaborate with creative, property marketing, digital marketing, social media and public relation teams to insure brand consistency and unified direction as well as suggest innovative solutions to business requirements that leverage digital content providing marketing differentiation, performance improvements and better user experiences- Develop seasonal marketing campaigns for owned and paid channels that are cohesive across all assets based on marketing briefs and objectives, from photo shoots through asset delivery- Maintain photographic and visual assets documenting events, store openings, product releases, promotions, etc.- Apply disciplined messaging hierarchy and prioritization within creative to drive targeted consumer behavior to achieve business objectives- Create and oversee website landing page designs, other site imagery and content, marketing creative and layouts, all from user-centric perspective- Incorporate best practices and competitive e-commerce design experiences, usability testing and other user research programs

Los Angeles County, California, United States

Built and implement marketing strategy for new tabletop games division that ensured the successful launch of original and licensed game titles.-Created and implemented strategic multi-channel marketing plans, utilizing both paid and organic strategies to reach target audience for new tabletop games. -Create and manage social media channels, growing more than 2,000 followers completely organically across all channels over 10 months. -Surpassed expectations with targeted paid ad campaigns on Meta, generating over 20K clicks to key landing pages and achieving significant ROI in both brand awareness and sales on a small budget. -Grew influencer marketing program, successfully forming paid and unpaid collaborations with influencers that hit target audiences. -Implemented email marketing program, growing subscriber base.-Planned and executed multiple events for licensed games, receiving excellent feedback from licensors, retail partners and community members in attendance. -Project Management of all marketing projects, ensuring projects are completed on deadline and working cross-functionally across teams.-Write engaging and relevant copy for social media, ads, press releases, and more-Support in improving company reputation and brand authority through various PR initiatives and strategies.

Los Angeles, California, United States

Co-founded an e-commerce store selling accessories and stationery on Etsy. This is a part-time passion project, having made over 600 sales on Etsy with over 300 5-star reviews. We ran a successful Kickstarter campaign for our first launch of products that went 486% over goal. - Capture and edit product photos and videos- Work directly with manufacturers to produce our products - Design logo, social media graphics & a portion of the store's products- Manage social media, copywriting, and marketing campaigns- Collaborate to develop the brand story, goals, and creative direction- Supporting designer and illustrator

Burbank, California, United States

Spearhead coordination of multi-channel marketing efforts, reporting to the Sr. Marketing Director & President. Assume a wide range of responsibilities within our in-house team. - Manage social media channels & editorial calendars.- Manage updating all web channels & lead efforts to improve web UI & UX- Improved unique website traffic by 37% percent through social media and Google ad campaigns from 2021 to 2022- Train and manage a team of interns, writers, and other contractors.- Write compelling marketing copy for web, print, social & more- Work in close collaboration with stakeholders to execute content creation efforts such as video, photo, promotional articles, & more- Work closely with Creative Director on branding guidelines, and make sure branding is consistent across digital and print. - Organize and storyboard complex multi-day photo and video shoots.- Execute successful paid ads on Meta/IG, LinkedIn & Google- Optimize landing pages to meet conversion goals- Run feasibility studies, including organizing surveys & interviews that helped inform marketing strategies and improve outcomes- Managed a 6-figure budget effectively to accomplish marketing goals. - Manage all contracts & payments in our AP system.- Create & manage effective, data-informed, strategic marketing plans in absence of Sr. Marketing Director for over a year, reporting directly to the President of Woodbury University

United States

United States

Glendale (Americana @ Brand)

Representing the 3rd West Coast Location of the brand "& Other Stories," a retail store that focuses on the customer experience as well as providing a wardrobe from the head down. As an employee and brand ambassador, we learn about everything from skin care and makeup to ready-to-wear and gain a variety of knowledge in many categories of retail.

Los Angeles Convention Center/Spja Office

Organized volunteers and models for Fashion Shows at Anime Expo, an event netting 100K+ attendees. Collaborated with high-profile special guests from Japan in the event planning process, under the guidance of the Senior Events Manager. - Put together SOPs for the event- Developed marketing campaigns, stage design & designed collateral- Diffused tense situations between important clients and maintained good relationships for future events

Beverly Hills, California

Building luxury clientele as well as promoting the Sarah Pacini Style.

Beverly Hills, California

Beverly Hills, California

Bachelor Of Business Administration - Bba, Fashion Marketing

General Education/Transfer, Fashion Marketing With Focus In International Business, Sophmore