• Responsible to establish KPIs driven performance culture• Responsible to enhance team's capability building through in-house & in-filed trainings and coaching• Responsible to devise effective RTM and brand wise plans to successfully deliver Pepsi portfolio mix with channel centric approach specifically for LMTs and GT • Aimed to secure 10% volumetric growth in designated region for year 2024

• Led team of 3 ASMs & 8 TSMs and 100 plus indirect resources for direct sales growth from 64 towns served through 1 master distributor. • Was responsible for the execution of channels-based plans, specifically for Modern Trade & General Trade. • Effective business planning in-line with goals for sales growth and demonstration of key achievements through sales presentations.• Successfully activated 7 inactive and 4 new towns for extended brand availability and to secure share… Show more • Led team of 3 ASMs & 8 TSMs and 100 plus indirect resources for direct sales growth from 64 towns served through 1 master distributor. • Was responsible for the execution of channels-based plans, specifically for Modern Trade & General Trade. • Effective business planning in-line with goals for sales growth and demonstration of key achievements through sales presentations.• Successfully activated 7 inactive and 4 new towns for extended brand availability and to secure share gain• Secured ever highest growth over last year of 43% in non-seasonal months July till April 2023-24 Show less

• Led team of 04 ZSM, 16 TSM and 100 plus indirect resources for direct sales growth from 38 Distributions across all channels, Modern Trade, General Trade & Wholesale. • Effective business planning in-line with goals for sales growth and demonstration of key achievements through sales presentations. • Perfect Stores Program expansion by 3X in 10 months, from 80 to 240 stores in MT & GT• Closed fiscal 2021 at highest 20% growth nationally

• Built sales strategy and pricing strategy for category and new business development to improve overall sales process• Conceptualized new product development and effective sales operations in liaison and close collaboration with cross function teams • Finalized sell out plans to ensure optimal customer satisfaction and gained 12% plus shelf share • Effective forecasting through bottom up approach, reduced product shortage by 8% and established robust inventory management

• Led team of 03 ZSM, 15 TSM and 72 plus indirect resources for direct sales growth from 37 Distributions across all channels, Modern Trade, General Trade & Wholesale.• Effective business planning in-line with goals for sales growth and demonstration of key achievements through sales presentations.• Rolled out effective Route to Market and ensure KPIs improvement by 15% and direct coverage by 10%• Delivered 7% additional VS targeted growth add & KPIs improvement for entire period

• Led Key Account Management, timely locked “Join Business Plans” with modern trade and business to business (B2B) customers.• Executed plans in-line with sales and marketing strategy for each customer separately yet within budget @ 5% of sales.• Retained and Gain shelf share in-line with category/ sales share with 10% plus average increase.• Created/ executed out of the box category displays/ cat-man tools

• Led team of 02 ZSM, 11 TSM and 72 plus indirect resources for direct sales growth from 96 Distributions across all channels, Modern Trade, General Trade & Wholesale.• Successfully rolled out “6 STEPS of a CALL” and in-house & in-field training and coaching.• Sales Training Champion Award 2015.

• Managed Confectionery & Powder Beverage Category (26% of national business) with larger distribution operations management.• Secure high growth over last year for both businesses Confectionery 25% and for Powder Beverage 30%.• EEMEA Sales Competition Award 2014 winner in GT among 30 plus countries.• ZSM of the Year Award 2013, delivered 112% VS target at 34% growth over last year.

• Led business in 6 territories, 52 distribution with 50 plus indirect report.• Regularly conducted in-house and in-field training to improve team’s selling abilities.• Delivered over 100% percent growth from larger SKUs by putting special focus on cold chain program.• ZSM of the Year Award 2012, delivered 114% VS target at 42% growth over last year.

• Led Global Cash & Carry customers Metro, Makro, MAF Hyperstar (Carrefour) and ensure Customer Relationship Management (CRM) through best in class services• Ensured product management with effective forecasting through data analysis with business intelligence tool support for optimal case fill rate @ 98%.• Significantly enhanced category share 10% for existing portfolio and 20% for new product launch.

• Team management, Team Monitoring, Team Training & Development. • Regional level distributor management of 80 towns for primary & secondary sales. • Successfully appointed distributors for new business avenues, HoReCa & Institutions. • Delivered 27% growth and secured No.1 position.

• Handled P&G/ Gillette business for almost 8 years, in multiple roles such as TSO, Field Supervisor and Field Manager.• Product Distribution, Pricing, Shelving, Merchandising & Sales Orientation. • Won award "Field Manager of the Year 2007”, delivered 116% VS target at 27% growth over last year.• Won award "TSO of the year 2004", delivered 112% VS target at 28% growth over last year.