• Strategic event planning and management - Oversee the end-to-end planning, coordination, and execution of high-profile events, ensuring alignment with the company's strategic goals and client expectations. Client liaison and relationship building - Foster strong relationships with key clients, including major car manufacturers such as Porsche Cars North America, Porsche AG and Polestar, ensuring consistent communication and high satisfaction levels.• Team leadership and development - Lead and mentor a dynamic team of event coordinators and freelance staff, promoting professional growth and maintaining high team morale.• Budgeting and financial oversight - Manage the comprehensive event budgets, ensuring cost-effective solutions while maintaining exceptional quality and profitability.• Post-event procurement coordination - Work closely with procurement departments post-event to review expenditures, finalise payments, and maintain transparent, efficient processes in accordance with each client's standard operation procedures or preference.• Crisis management and problem resolution - Develop and implement contingency plans to address the unforeseen challenges, maintaining seamless event delivery under pressure.• Compliance and risk management - Ensure events meet industry standards, legal requirements, and Health & Safety regulations. Conduct risk assessments, address potential issues, and maintain clear documentation for accountability.• Reporting and analysis - Compile post-event reports detailing performance metrics, client feedback, and areas for future improvement.• Business development and proposal leadership - Respond to, contribute to, and take the lead on new business opportunities and RFP (Request for Proposal) submissions, ensuring high-quality, tailored responses that align with organizational objectives and client needs.

• Managing a successful program of income-generating and cultivation events for key client accounts, while also rethinking the income strategy for events by developing innovative ideas and identifying new opportunities.• Oversaw preparation and management of event budgets, delivering at or below projected costs.• Main liaison for all client relationships from pitch, signing of contract, throughout event to deliver on all items and post-event debrief.• Management of all logistics, preparations and manpower for each event (including internal staff, volunteers, freelancers, consultants, interns, production teams, venue partners, and suppliers).• Fostered relationships with local and national vendors to support favorable pricing and delivery options.• Facilitated catering services and planned menus to complement event theme and client preferences.• Oversee all aspects from conception to evaluation (suppliers, sponsors, logistics)• Oversee day-to-day management of budgets.• Manage budget development and setting of income targets for each event.• On-site management of staff, briefings, and live trouble shooting.• Post-event reconciliation through event debriefs held with all stakeholders and account reconciliation.• Reconciled accounts payable and receivable functions to maintain proper budget allocation and capital.• Solicited client feedback to assess event success and uncover opportunities for improvement.• Provided post-event debrief paperwork, completing documents within agreed timeframes.• Mentoring, line manage and support Deputy Events Managers/Coordinators, including weekly review meetings, performance reviews and day-to-day supervision.• Develop and track events KPIs that reflect business priorities and ensure achievement of targets.• Liaised with marketing and PR colleagues to promote special events in social calendars.• Leveraged industry knowledge and vendor relationships to source high-quality event supplies and services.

Planned, coordinated, and executed events for individual and corporate clients, managing multiple events across various venues simultaneously.Oversaw all components of small- and large-scale events, managing daily office operations and coordinating large on-site teams.Managed budgets up to £4 million, identifying cost-saving strategies without compromising quality or service.Built and maintained strong relationships with clients and suppliers through excellent interpersonal and leadership skills, consistently excelling under pressure.Created comprehensive event proposals, including timelines, floor plans, staffing, supplier coordination, legal compliance, and budgets.Acted as artist liaison, managing technical and hospitality rider requirements to ensure optimal performance conditions.Supervised supplier operations, ensuring compliance with venue regulations.Maintained continuous client communication, adhering to requirements, addressing feedback, and ensuring satisfaction.Directed teams of staff, coordinators, suppliers, and caterers, ensuring seamless event execution and resolving issues efficiently.Delivered events across diverse venues such as listed historic buildings, prestigious restaurants, public museums, music festivals, and art galleries. Experience includes private dining for 10 to large-scale events for 2,000 attendees in the UK and internationally.Conducted post-event evaluations, including P&L analysis and cost reviews, to identify improvement opportunities.Proactively proposed innovative ideas to achieve client and business objectives.Developed tailored event packages and managed budgets to meet or exceed client expectations.Solicited client feedback post-event to gauge success and drive continuous improvement.

EVENT & CATERING MANAGER 01/2011 - 06/2012 Urban Caprice | London • Collaborated with chefs from renowned group restaurants (The Ivy, Le Caprice, J Sheekey’s, Scott’s, and others) to develop and design food and beverage menus tailored to client expectations for outdoor catering events.• Led and managed multiple concurrent projects, ensuring all aspects were executed to high standards.• Negotiated costs, exclusivity agreements, and terms with venues and subcontractors, optimising value for clients.• Allocated tasks and resources efficiently to ensure timely delivery of events, meeting quality, cost, and timeline objectives.• Directed production and delivery of events at prestigious venues including 10 Downing Street, the Natural History Museum, the V&A Museum, Battersea Power Station, Old Royal Naval College, and Grosvenor Square Gardens.• Delivered comprehensive project plans from inception to completion, ensuring alignment with client goals and specifications.• Managed budgets, implemented procedures and adhered to project guidelines.• Increased revenue by upselling catering packages, offering competitive pricing to attract additional business.• Partnered with chefs to create tailored menus in line with client budgets and requirements.• Recruited, trained and supervised both permanent and temporary staff to ensure efficient event operations.• Negotiated contracts and placed orders with suppliers, ensuring smooth execution of catering services.

• Controlling enquiry logs and converting them into sales and bookings.• Responsible for planning, organising and managing private and corporate events in accordance with agreed budgets, briefing procedures and venue guidelines.• Liaising with suppliers, such as venues, entertainment agencies, marquee and lighting companies as well as caterers and staffing agencies.• Preparing comparative costings for events at various venues within client budgets.• Holding briefing meetings with clients to determine requirements.• Negotiating with suppliers and vendors for best deals possible.• Proven ability to manage relationships with suppliers.• Responsible for management of staffing and suppliers on events.• Proactively offering new ideas and initiatives in order to achieve group and office objectives.• Supporting day to day activities and also assisting with non-event tasks within office.• Facilitated smooth running of events, leading pre-event team briefings to present final action plan and provide updates on last-minute details.• Liaised with clients to determine event requirements and constraints, outlining package options to meet needs and exceed expectations.• Designed event floorplans in alignment with budget and venue constraints.