As Campus Ambassador for ZIC:-Successfully promoted ZIC's Madman Marketing Challenge on campus through various channels, such as social media platforms, targeted email campaigns, and interactive campus events.-Recruited and mentored a team of 15 participants, fostering collaboration and innovation.-Developed creative marketing strategies to generate interest and excitement among students.-Established strong partnerships with influential campus organizations and departments.-Achieved remarkable success by recruiting and bringing in 15 motivated participants for the Madman Marketing Challenge, surpassing the initial recruitment target and demonstrating persuasive communication skills.

• Designed and executed a comprehensive back-to-school campaign, creating engaging content and strategic social media posts, resulting in a 25% increase in online engagement and significant traffic to the e-commerce platform. • Conceptualized and implemented an anniversary campaign, including exclusive PR boxes and a multi-channel social media strategy, enhancing brand visibility and boosting social media engagement by 30%. • Managed day-to-day social media activities, including content scheduling, community engagement, and performance tracking, leading to a 15% growth in followers across platforms. • Collaborated with the design team to create visually appealing graphics and videos, improving the overall aesthetic and consistency of the brand’s social media presence. • Conducted market research and competitor analysis to identify trends and opportunities, informing future campaign strategies and content creation.

As an intern, I:-Worked on a project titled "Banking on Equality" under Miss Maryam Fatima-Proposed innovative process improvements for the "Banking on Equality" project, earning recognition from the Chief Manager.-Researched gender equality policies across banks like Alfalah, HBL, Meezan, NBP, and Bank of Punjab, informing strategic initiatives.-Explored various banking departments (banking, currency, foreign exchange) for comprehensive operational insights.-Strengthened commitment to diversity and inclusion in the banking sector.-Gained practical project management and research experience.

As an intern, I:-Managed 10+ societies, improving operational efficiency and organizational structure.-Assisted in society formulation and restructuring processes.-Handled end-to-end video making projects, from concept development to post-production.-Produced impactful videos that effectively communicated the CCA Newsletter.-Demonstrated strong organizational skills and multitasking abilities.-Contributed to positive changes in society management.-Empowered student-led societies

As a Business Development Executive, I:-Drove a 25% revenue increase through strategic partnerships.-Achieved a 40% client retention rate by effectively communicating product value.-Launched three new product lines, expanding market share by 30%.-Closed high-value contracts, resulting in a 50% sales increase.-Developed and executed business plans, driving a 20% increase in profitability.-Presented persuasive proposals, securing funding for key initiatives.