Creative Content Manager
CurrentAs Creative Content Manager, I lead and train a high performing design team. Outlining workplans and handling creative workflow, I manage multiple projects, on time and in budget. Driving teams to deliver creative content, I consistently attain campaign brand positioning and strategy. I motivate the team to develop and deliver creative concepts that adhere to brand strategy, while the company was growing the team from 20 to 300 employees. Planning and executing large campaigns across multiple channels, I liaise with Marketing and Brand teams, critically examining and updating visual strategy. I oversee the planning and design of Infographics, illustrations and elements.Some highlights of my achievements:•Directing creative briefs, envisioning and approving visual content for social media posts; confirming brand consistency and quality•Offering design inspiration, coordinating efforts for branding and sub branding; confirming consistency across all departments•Overhauling functionality of client documents, delivering innovative solutions to user needs; improving transparency of key information•Spearheading branding and design of reports and presentations for Abu Dhabi Accountability Authority•Chairing meetings and creative sessions, collaborating with UAE government and Cyber Security Council; successfully branding UAE National Bug Bounty Program, including logo creation•Designing a high level video training package, to the highest government authorities in the country; effectively building the booklet, including interactive menu’s interface, printed and digital materials, editing video content•Branded Shaheen, the Cyber Security team created by Beacon Red, which is competing world-wide, in the contest “Capture The Flag”•Implementing code to automate psychometric assessments reports creation; reducing need for manual input from 5 days to 10 minutes•Creating a more elegant and visually enhanced PowerPoint template, internally for EDGE Group; in current use