Felicity Hindle Email & Phone Number

Oxford, Gb

I am proud to be an elected Trustee Director of the employee-owned trust that owns Torchbox. The trust monitors financial performance and safeguards Torchbox's vision and values. We ensure that the company is run for the benefit of all employees, and help to make Torchbox a great place to work.

As an Account Manager for key clients, I am responsible for coordinating paid media, analytics, and SEO to drive effective digital marketing. I have extensive experience in planning and managing campaigns across a range of PPC and paid social platforms, and I am adept at delivering training and carrying out audits of organic social and paid ad accounts to ensure optimal performance.In addition to my account management responsibilities, I am a line manager and was also a mentor for the… Show more As an Account Manager for key clients, I am responsible for coordinating paid media, analytics, and SEO to drive effective digital marketing. I have extensive experience in planning and managing campaigns across a range of PPC and paid social platforms, and I am adept at delivering training and carrying out audits of organic social and paid ad accounts to ensure optimal performance.In addition to my account management responsibilities, I am a line manager and was also a mentor for the Torchbox Academy programme. Through this, I have had the opportunity to share my expertise with others and help them develop the skills they need to succeed.Beyond my work in digital marketing, I am deeply passionate about sustainability and was an active member of the employee Climate & Sustainability voice group for over three years. In this role, I helped lead the way in making our company more environmentally responsible by championing initiatives like reducing our carbon footprint and promoting sustainable practices in the workplace and at home. Show less

Working with a broad range of clients, I planned and managed digital marketing campaigns across a variety of PPC and paid social platforms.

Swindon

Working in member acquisition, one of the largest revenue streams for the charity, I coordinated a comprehensive marketing strategy aimed at acquiring new members through various online and offline channels, such as paid social, PPC, inserts, and door drops. I also oversaw the ongoing development of the online acquisition funnel, Join Online, to ensure the user experience was continually improving.Notable achievements include:> Conducting a successful test in the online… Show more Working in member acquisition, one of the largest revenue streams for the charity, I coordinated a comprehensive marketing strategy aimed at acquiring new members through various online and offline channels, such as paid social, PPC, inserts, and door drops. I also oversaw the ongoing development of the online acquisition funnel, Join Online, to ensure the user experience was continually improving.Notable achievements include:> Conducting a successful test in the online acquisition funnel by removing a binoculars incentive from the annual Direct Debit option, which led to significant cost savings.> Coordinating a change to Join Online membership confirmation emails by adding a barcode to temporary membership cards. This improved user experience by allowing new members to visit and park immediately, without waiting for their membership cards to arrive by post. Additionally, this allowed us to track member visit behaviour from the start of their membership.> Managing the Trust's first email campaign for member acquisition, where I successfully tested seasonality and audience-specific creative.> As the leader of the 'Happiness Team' in 2019, I guided a group of five individuals in improving staff satisfaction and well-being through various work and social initiatives. Show less

Swindon, United Kingdom

I was responsible for coordinating both internal and external communications, which included overseeing marketing campaigns, managing the website, and handling public relations.Some notable achievements include:> Developing a dedicated microsite and marketing campaign for the hospice's annual fundraising music festival. This initiative resulted in a remarkable 118% increase in online ticket sales compared to the previous year.> Managing the organisation's social media… Show more I was responsible for coordinating both internal and external communications, which included overseeing marketing campaigns, managing the website, and handling public relations.Some notable achievements include:> Developing a dedicated microsite and marketing campaign for the hospice's annual fundraising music festival. This initiative resulted in a remarkable 118% increase in online ticket sales compared to the previous year.> Managing the organisation's social media channels and implementing a new strategy that led to a significant increase in engagement year-on-year. Show less

London, United Kingdom

I played a vital role in securing essential funds for the world-renowned music education and community program, LSO Discovery. My responsibilities included developing data-driven funding applications and cultivating meaningful relationships with key stakeholders.Some key accomplishments include:> Developing successful funding proposals that led to significant grants from prominent funders. These funds enabled LSO Discovery to continue delivering exceptional music education and… Show more I played a vital role in securing essential funds for the world-renowned music education and community program, LSO Discovery. My responsibilities included developing data-driven funding applications and cultivating meaningful relationships with key stakeholders.Some key accomplishments include:> Developing successful funding proposals that led to significant grants from prominent funders. These funds enabled LSO Discovery to continue delivering exceptional music education and community programmes.> Building strong relationships with funders and key stakeholders, which resulted in ongoing financial support and partnership opportunities. Show less

London, United Kingdom

I provided comprehensive support for both online and offline campaigns, which included creating compelling content for the website, interviewing artists, and serving as the primary blog writer, producing high-quality content which generated interest and enthusiasm among our target audience. Through my efforts, I successfully drove engagement and sales. I also coordinated customer enquiries and served as the first point of contact for the organisation, providing exceptional customer service… Show more I provided comprehensive support for both online and offline campaigns, which included creating compelling content for the website, interviewing artists, and serving as the primary blog writer, producing high-quality content which generated interest and enthusiasm among our target audience. Through my efforts, I successfully drove engagement and sales. I also coordinated customer enquiries and served as the first point of contact for the organisation, providing exceptional customer service, promptly responding to enquiries and resolving issues to ensure a positive customer experience. Show less

London, United Kingdom

I provided essential administrative support, including assisting with marketing operations and with financial management. Additionally, I carried out research to inform strategic decision-making.

London, United Kingdom

I provided valuable administrative support, conducted research, and coordinated tour schedules on behalf of clients.

London, United Kingdom

As a skilled percussionist, I have achieved several performance highlights, including performing as part of a collaboration between Hofesh Shechter Dance Company and Anthony Gormley at the Barbican Theatre, which achieved numerous glowing press reviews. I also drummed at the 2012 Olympic Opening Ceremony and the UEFA 2013 Cup Final opening show.In addition to my performance work, I dedicated my time to coaching percussion pupils of all ages, sharing my knowledge and passion for… Show more As a skilled percussionist, I have achieved several performance highlights, including performing as part of a collaboration between Hofesh Shechter Dance Company and Anthony Gormley at the Barbican Theatre, which achieved numerous glowing press reviews. I also drummed at the 2012 Olympic Opening Ceremony and the UEFA 2013 Cup Final opening show.In addition to my performance work, I dedicated my time to coaching percussion pupils of all ages, sharing my knowledge and passion for percussion to help them to develop their skills and reach their full potential. I taught privately and in schools across London, in addition to working with several organisations, including Barbican Guildhall Creative Learning, LSO Discovery, and Blue Boy Entertainment, delivering education projects for disadvantaged children and adults across the city. I also worked at the Norfolk Centre for Young Musicians, where I taught percussion 1:1, ran a percussion ensemble, and taught musicianship. I also coached pupils from Norfolk Youth Orchestra for a performance with classical pianist Stephen Hough. Show less

Master Of Science - Ms, Marketing, Distinction

Awarded the Bristol Business School Prize for Best Performance on MSc Marketing. Modules included Contemporary Marketing Practice.

Bachelor'S Degree, Music, 2:1

Thesis: Did humans develop music for an evolutionary need?

Education record

A-level: A, B, C. GCSE: 10 A-B grades. World Challenge: Raised funds to support a school in Tanzania, traveled out with a group of peers.