Felipe Seffrin

Felipe Seffrin Email and Phone Number

Communications Coordinator | Specialist in 360° communications with a focus on sustainability, innovation and culture
Felipe Seffrin's Location
Brazil, Brazil
About Felipe Seffrin

I'm a Communications Coordinator with over 15 years of experience in journalism and 360º communications, responsible for planning and executing communications actions and projects across different channels, such as print media, social media, online, press, public relations and events. I have the experience of having worked as a journalist for major media companies and in leadership positions in communications for different organizations, what gave me expertise in leading communications and marketing teams to provide visibility and depth to communications.I'm able to move between strategic planning and the production of campaigns, texts, articles, scripts, press releases, and research. Known for his ease in communicating with teams and his resilience in crisis management. Guided by purpose, innovation, and creativity.At the Akatu Institute, I led different communications initiatives for almost 4 years, focusing on consumer awareness and sustainability. I developed skills in digital communications, brand planning, and multichannel project management, including team management, social media, press relations, and project management.Previously, as Content and Communications Director at MECA for almost 2 years, I led a multidisciplinary team on editorial and commercial projects focused on culture and innovation, strengthening relationships with the press and strategic partners. This work enhanced my skills in coordinating and planning offline and online content.Before, I worked as editor chief and reporter in several companies, always doing my best to unite communication, criativity, innovation and results.

Felipe Seffrin's Current Company Details

Communications Coordinator | Specialist in 360° communications with a focus on sustainability, innovation and culture
Felipe Seffrin Work Experience Details
  • Akatu Institute
    Communications Coordinator
    Akatu Institute Dec 2020 - Sep 2024
    Sao Paulo, Brazil
    • Led the communications team, from planning to executing campaigns, institutional communications actions and reporting projects with focus on sustainability and ESG in different formats online and offline • Organized the development and dissemination of the Healthy & Sustainable Lifestyles Survey 2023, main study in Brazil about consumer, lifestyle and sustainability• Was responsible for planning and executing communications projects in partnership with companies such as Dow, Braskem, Diageo, GPA, Assaí, Abrafati, Manfrim, Amaggi, Abeaço, UMAPAZ and others• Managed public and press relations, from executing strategic plans to producing press releases, customer service, directing demands and interviews• Developed and led a series of content in different formats, such as articles, posts for social media, video scripts and commercial and institutional presentations
  • Meca
    Content And Communication Director
    Meca Jan 2020 - Jun 2020
    Sao Paulo, Brazil
    • Led a multidisciplinary team in the production of daily content focused on culture, innovation and technology in different formats (social media, website, printed newspaper, etc.) • Was responsible for managing the communications of more than 10 music and culture events and festivals held in different locations around Brazil• Managed the communications of activations, actions and commercial campaigns in partnership with supporting brands (Fiat, Beefeter, Heineken, Tanqueray, Inhotim, Digio, etc.) • Responsible for planning, editing and organizing several printed editions of MECA Journal, an independent publication distributed in cultural spaces in several Brazilian capitals
  • Meca
    Head Of Content
    Meca Jan 2019 - Jan 2020
    Sao Paulo, Brazil
    Responsible for all the content and communication of the creative platform MECA, both in the printed vehicle and in the several social networks, such as Instagram, Facebook and websites. Relationship with the press. Planning coverage of events and music/arts festivals.
  • Meca
    Editor
    Meca Aug 2018 - Jan 2019
    Sao Paulo, Brazil
    Editor responsible for the coordination and edition of a monthly printed publication MECAJournal, a radar of culture, creativity and behavior, distributed free of charge in five Brazilian capitals.
  • Ahead Magazine
    Editor-In-Chief
    Ahead Magazine Jun 2018 - Dec 2019
    Sao Paulo, Brazil
    360° coordination of the printed magazine AHEAD, focusing on tourism, culture and lifestyle. Art coordination, text editing, writing and general supervision. Definition of guidelines and team coordination.
  • Freelance
    Freelancer Editor And Reporter
    Freelance Aug 2016 - Nov 2019
    São Paulo E Região, Brasil
    Collaboration as Freelancer editor and reporter at VICE, Trip, Avianca em Revista, Azul Magazine, Calvin Klein, Prazeres da Mesa, Correio Braziliense, Editora Moderna, SESC SP, Parc Malou, Porto Seguro, SA365, Instituto Akatu, Popular Mechanics and others.
  • Playboy Magazine
    Reporter
    Playboy Magazine Jan 2016 - Sep 2016
    Sao Paulo, Brazil
    Reporting and interviews about Culture, Technology, Sports and Entertainment to the magazine Playboy Brazil, relaunched in a publisher company called PBB. Focus on the printed magazine with content collaboration to social media.
  • Grupo Rai
    Editor And Reporter
    Grupo Rai Jan 2015 - Jan 2016
    Sao Paulo, Brazil
    Reporter at Dezoito Comunicação, Grupo Rái's editorial communication and press relations company. Responsible for the production and writing of a series of tourist catalogs about different regions around the state of São Paulo to SEBRAE Brasil, main organization in Brazil focused in developing micro and small enterprises
  • Correio Braziliense
    Correspondent Reporter
    Correio Braziliense Jun 2009 - Dec 2014
    São Paulo E Região, Brasil
    Correspondent reporter at Correio Braziliense (DF) in São Paulo for more than 5 years, with daily collaborations for various editorials such as Politics, Sports, Culture and Economy, in addition to real-time stories and coverage for the newspaper's website.
  • Estado De S. Paulo + University Of Navarra
    Trainee Journalist
    Estado De S. Paulo + University Of Navarra Sep 2008 - Dec 2008
    Sao Paulo, Brazil
    Selected for the special program to young journalists from Estadão newspaper in association with the University of Navarra (Spain).

Felipe Seffrin Education Details

Frequently Asked Questions about Felipe Seffrin

What is Felipe Seffrin's role at the current company?

Felipe Seffrin's current role is Communications Coordinator | Specialist in 360° communications with a focus on sustainability, innovation and culture.

What schools did Felipe Seffrin attend?

Felipe Seffrin attended Harvard Business School, Fundação Armando Alvares Penteado, Universidade Federal De Santa Catarina, Estado De S. Paulo E Universidade De Navarra, Senac, Iag - Escola De Negócios Da Puc-Rio, Escola Internacional Para A Sustentabilidade, Youth Climate Leaders (Ycl) / Columbia Global Center, Laje | Ana Couto, Act Promoção Da Saúde, Universidade Aberta Do Meio Ambiente E Cultura Paz (Umapaz).

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