Felipe Zea Email & Phone Number

Latam

• Multiple Projects Management and development with multidiscipline teams using Agile Methodologies.• UX/UI best practices and data driven strategies development to increase performance.• Team leadership and transversal influence for processes optimizations. • Roadmap design and negotiation with stakeholders keeping track of OKRs, KPIs and risk management.• Creating end-to-end solutions for digital products, product vision and strategy.Achievements• Processes optimizations and new measurement tools development to create result oriented teams.

Bogota D.C, Colombia

• Digital Channels (APP, Web Page, Kiosks) and Call Center strategic direction.• New loyalty products design and development. • Loyalty program administration (Tarjeta Cineco, Platino, Cineco Puls)• Project Management and development with multidiscipline teams. o Chat Bot / Artificial Intelligence o New Web Portal o UX improvements and new functionalities. o Interface design • Responsible for the P+L and Budget of the sales channels.• Agencies and suppliers management.• Teams SupervisionAchievements• 257% App Sales Growth (2016-2019)• 54% Web Portal Sales Growth (2016-2019)• Digital sales share Growth from 16% to 35% (2021) New web Portal

Bogota D.C, Colombia

• Create strategies to maximize internet service sales and revenue.• Coordinate and integrate multidiscipline teams to promote and execute strategic plans. • Market, competitors, and inside business analysis for problem solving and key decisions. • Create definitions and business policies.• Launch of new products.• Tracking sales, communications, events, and support areas.

Bogota D.C, Colombia

• Commercial strategy design and advertising campaigns support.• Copy & creative thinking.• Product portfolio development, improvement, and design.• Digital and social media design, lead generation and management.• Design, development, and execution of brand activations. • Commercial information analysis and reporting.• Sales force commercial strategy, training, motivation, and selection support.

Bogota D.C, Colombia

• Supporting the Brand manager in all the marketing activities: Brand activations, launches, business intelligence, amongst others.• Social media management. Fan page community manager.• Market analysis and business opportunities search.• Sales force training and tracking.• Data analysis and reporting.

Colombia

Administrative Assistant

Administrador De Empresas, Ciencias Económicas Y Administrativas, Promedio Acumulado 4,1 / 5.0

Activities and Societies: Equipo de fútbol

Neuromarketing

Branding