Fernanda G. Lippe Email & Phone Number

Mountain View, Ca, Us

As a Content Programmer at Google TV, I develop and execute content strategies for Brazil and Mexico. My daily tasks involve:• Collaborating with leading media companies such as Disney+, Max, Prime Video, Apple TV+, and others to align on content strategies and foster effective partnerships.• Performing weekly content refreshes, which include updating featured banners and curating collections for users.• Utilizing data analysis to enhance content performance and achieve better results.• Working closely with a global team of 20 content programmers to ensure a unified approach.• Researching trending movies and TV shows to identify ideal placement opportunities and maintain content calendars.• Gathering metadata, updating the CMS tool, and analyzing metrics to optimize content performance.• Copywriting in English, Spanish, and Portuguese.• In addition, I have suggested and implemented new training processes for new hires, trained new hires, as well as improved process documentation and organization.(Employed by Vaco)

Los Angeles, California, Us

NRG is the firm that created Hollywood research industry - a leading global insights and strategy company at the intersection of entertainment and technology.• Provided assistance to Executive, Client Service and Operations teams to ensure external and internal client needs are met on time and to the highest quality standards.• Managed and provided support on all aspects of primary research for Film, TV and OTT clients, including both qualitative and quantitative methods.

New York City, Ny, Us

• Managed creative materials for 21 marketing campaigns yearly, including trailers, clips, and digital assets.• Approved marketing materials, such as trailers, spots, film clips, featurettes, one-sheets, and digital assets.• Tracked and reported weekly the delivery and status of the materials being localized.• Assisted in organizing premieres, talent tours, and large-scale events, such as CCXP.• Selected and supervised production companies to produce marketing content.• Managed budgets for cost-effective results.• Created comprehensive PowerPoint presentations for head office.• Trained interns and collaborated with cross-functional teams. • Worked with global teams to develop marketing assets for Brazil.• All activities below.

New York City, Ny, Us

First employee dedicated exclusively to creative strategy, development, and execution in the Brazilian branch.• Streamlined the content localization workflows.• Ensured accurate translations and alignment with customer expectations.• Led team in brainstorming Brazilian film titles.• Supported payment processes and vendor registration in SAP.• Organized internal systems, files, and the asset documentation.• Developed newsletter content for exhibitors.• Produced theater display items like standees and sculptures. • Contributed to setting up the Sao Paulo branch. The team generated +$500 million (LC), the highest-grossing year for the company in Brazil.• Represented UPI Brazil at Latin Conferences in 2015 (Punta Cana, Dominican Republican) and 2017 (Bogotá, Colombia).

Culver City, Ca, Us

• Coordinated dubbing for 12 concurrent 12 TV shows, including popular series like How to Get Away with Murder, Scandal, Grey’s Anatomy, Once Upon a Time, and CSI airing on Sony and AXN TV channels.• Assisted in implementing new technology to save time and optimize the workflow.• Assisted advertising sales teams with operational tasks. • Oversaw voice casting.• Incorporated product placement for The Voice.

Burbank, Ca, Us

• Managed KDM issuance and supported exhibitors during the transition from 35mm to DCPs.• Generated purchase orders using the SAP system.• Improved budget management for movie trailers in collaboration with the marketing team.• Registered films for screening licenses and ratings with the national agency system.• Ensured local content duplication met color and mixing quality standards.• Handled international shipping of marketing materials like standees, totems, and gifts from Los Angeles (USA) to Sao Paulo (Brazil).• Maintained communication with the Burbank head office.

Lake Buena Vista, Florida, Us

• Worked collaboratively with a diverse team at Magic Kingdom Park.• Delivered exceptional guest service in a high-volume Bakery and Ice Cream Shop.• Maintained a fast-paced environment while ensuring customer satisfaction.• Developed strong interpersonal and communication skills.• Adapted to diverse customer needs and provided memorable experiences.

Social Media Marketing

Master Of Science - Ms, Entertainment Business

Master Of Science - Ms, Business Management & Marketing

Bachelor Of Fine Arts - Bfa, Communications & Film

High School With Technical License, International Trade