Fernanda Ramos Email and Phone Number
- Executive with 15+ years' experience in consumer goods and retail segments, working for companies as Procter & Gamble and B2W.- Solid experience in sales managing different channels, such as key accounts, pharmacy chains, digital commerce, cash & carry, national retailers, wholesalers, and distributor. - Multiple categories experience such as Beauty, Home, Baby and Health Care. - Management of different regions such as São Paulo Capital e Interior, Rio de Janeiro, Espírito Santo, Paraná, Santa Catarina and Porto Alegre. - Leadership of multicultural and cross-functional teams.
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Gerente De Vendas Sênior | Sp E SulL'Oréal Mar 2024 - PresentBrasil -
Sales Director | South RegionProcter & Gamble Jan 2021 - Oct 2023Florianópolis, Santa Catarina, BrasilResponsible for Direct Customers (Drug Chains, Cash & Carry and National Retailers) and Merchandising Organization:- Leadership of a multifunctional team with 4 Senior Mangers as direct reports. - Management of sell-in, sell-out, in-store execution, design of GTM strategies (online and offline), balancing both top and bottom line. -
Sales Director | São Paulo RegionProcter & Gamble Jan 2017 - Dec 2020São Paulo E Região, BrasilResponsible for National Retailers, DIA Supermarket and Merchandising Organization:- Leadership of a multifunctional team with 3 Senior Mangers as direct reports. - Management of sell-in, sell-out, in-store execution, initiatives launches, design a balanced GTM strategies to deliver sustainable both top and bottom line growth.
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Sales Director | Carrefour BrazilProcter & Gamble Jun 2015 - Dec 2016São Paulo, BrasilResponsible for Carrefour Brazil:- Leadership of a multifunctional team with 2 Senior Mangers as direct reports.- Management of sell-in, sell-out, in-store execution, 360 plan to launch new initiatives, design strategies to win in all types of stores (express, hypermarket, supermarket), deliver top and bottom line.
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Trade Marketing Senior Manager - Fem CareProcter & Gamble Aug 2014 - May 2015Responsible for Trade Marketing (Fem Care Brazil):- Development of trade plans in order to increase distribution, accelerate consumption, improve visibility in-store and customer engagement activities for the brand.
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Sales Senior Manager | National Key Account (Lasa)Procter & Gamble Jan 2013 - Jul 2014Responsible for LASA account: - Development of Joint Business Planning; - Budget management (commercial, marketing and merchandising); - Negotiation and performance monitoring by sku/categories; - Identification of opportunities through data analysis (Nielsen, shopper and go-to-market surveys and best practices).
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Senior Manager And Sales Supervisor | WholesaleProcter & Gamble May 2011 - Dec 2012Rio De Janeiro E Região, BrasilResponsible for Wholesalers of RJ and ES (pharma and food): - Management of sell-in, sell-out, initiatives executions.- Opening and development of new wholesalers; - Management of pilot project with a Wholesale to make it a distributor.
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Sales Supervisor | DistributorProcter & Gamble Jul 2010 - Apr 2011Rio De Janeiro E Região, BrasilResponsible for RJ/ES Distributor Sell-out: - External focus visiting stores to ensure plans executions and numerical distribution; - Development of the Pharma Channel, training of Distributor's sales force and merchandising team.
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Commercial AnalystB2W Digital Jul 2006 - Jun 2008Rio De JaneiroResponsible for Hygiene & Beauty categories: - Negotiation with suppliers and prospection of new ones.- Daily evaluation of sales results with a focus on delivering results, management of products’ inventory, launch of new products and sub-categories, analysis of financial and accounting reports of the operation.
Fernanda Ramos Education Details
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Bachelor Of Social Communication (2006) -
Certificate Iv In Business Marketing And Management (2008)
Frequently Asked Questions about Fernanda Ramos
What company does Fernanda Ramos work for?
Fernanda Ramos works for L'oréal
What is Fernanda Ramos's role at the current company?
Fernanda Ramos's current role is Sales Director | Sales Executive | Sales | Trade Marketing.
What schools did Fernanda Ramos attend?
Fernanda Ramos attended Pontifícia Universidade Católica Do Rio De Janeiro, Williams Business College, Tafe.
Who are Fernanda Ramos's colleagues?
Fernanda Ramos's colleagues are Mehdi Chaham, Feida Guo, Nuttanicha Chaiwat, Marie L'angevin, Jitka Šichová, Laurence De Groef, Clémence Bergier.
Not the Fernanda Ramos you were looking for?
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Fernanda Ramos
São Paulo, Sp -
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Fernanda Ramos
São Paulo, Sp3hotmail.com, biolabfarma.com.br, lstranslog.com.br1 +819966XXXXX
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Fernanda Ramos
Change Management | Organizational Culture | Organizational DevelopmentSão Paulo, Sp1cargill.com
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