Fernanda Pestana Natario Email & Phone Number

Brazil

Geneva, Switzerland

Santos, São Paulo, Brazil

Barueri, São Paulo, Brasil

• Account management for large Oil and Gas clients, such as Petrobras, Shell and Raízen (B2B).• End-to-end sales process, from lead to closing: prospecting new accounts, designing proposals according to client needs, negotiating pricing and contracts, keeping Dynamics CRM (Customer Relationship Management) updated.• Build and maintain long-term and effective working partnerships. Maximise customer engagement and satisfaction by delivering excellent customer service (NPS).• Track BID and tender opportunities. Coordinate the internal communication and follow-up outstanding quotations to make sure submittal schedule is respected.

Santos, São Paulo, Brazil

• Daily contacted potential clients and followed-up with prospects and hot leads to drive new sales.• Met and exceeded sales goals through consultative sales techniques and closing abilities.• Showed building models to prospects based on expressed needs and preferences.• Awarded 3x "top 3 brokers" prizes.

Goiânia, Goiás, Brasil

• Directed day-to-day operations by spearheading implementation of strategies to achieve profitability goals for a fast-fashion retail store in the B2C market.• Oversaw financial management activities, including forecasting, budget management, accounting and payroll, expenses control by the PDCA methodology. Monitored competitors and trends.• Recruited and trained a 55 people team on facing-client situations, providing regular performance reviews and individual feedback.• Aligned with product managers, suggesting portfolio improvements.• Mall's biggest revenue in 10 months during a year.

São Paulo

Cajamar, Sp

• Marketing Communication in innovation projects related to welfare cosmetics. Built product education sheets and training materials for direct-sales representatives.• Monitored competitors with similar product lines. Market research of personal care products and services related to well-being, aiming at setting up global trends reports.• Administrative routines included negotiating, contracting and paying suppliers, organizing events and presenting projects to the internal approval committee.

São Paulo, Brasil

• Brand communication (awareness) in the medical environment.• Developed marketing materials, controlled stocks and budget for campaigns and events, contacted graphic suppliers, sponsored medical congresses and organized events.• Trained sales teams to maximise campaign reach and revenue.• Used data to build strategies for targeting specific markets and consumer demographics.

Master Of Business Administration - Mba, Commercial Management, 9,33

Marketing