Fernando Bastarrachea
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Fernando Bastarrachea Email & Phone Number

Deputy Director of Accounts and New Business at Eureka&Co.
Location: Benito Juárez, Mexico City, Mexico 13 work roles 1 school
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Current company
Role
Deputy Director of Accounts and New Business
Location
Benito Juárez, Mexico City, Mexico
Company size

Who is Fernando Bastarrachea? Overview

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Quick answer

Fernando Bastarrachea is listed as Deputy Director of Accounts and New Business at Eureka&Co., a with 164 employees, based in Benito Juárez, Mexico City, Mexico. AeroLeads shows a matched LinkedIn profile for Fernando Bastarrachea.

Fernando Bastarrachea previously worked as Deputy Director of Accounts / New Business at Eureka&Co. and Senior Account Executive at Eureka&Co.. Fernando Bastarrachea holds Bachelor Of Arts (B.A.), Communication And Media Studies from Universidad Anáhuac.

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Email format at Eureka&Co.

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Eureka&Co.

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Profile bio

About Fernando Bastarrachea

Strong media and communication professional with a Bachelor of Arts (B.A.) focused in Communication and Media Studies from Universidad Anáhuac. + Strategic and result-oriented PR Manager for one of the most innovative and creative worldwide entertainment studios for 3 years, as well as the top language learning app in the world, helping to build and consolidate the brand for Mexico and LATAM.+ Account supervision for crypto, fintech and corporate brands+ Active subdirector in New Businesses (scouting, pitching and presenting creative, 360 PR proposals for potential new customers)+ Responsible of a consistent increase of ROI in marketing initiatives with an analytical, trend forecasting vision combined with leadership abilities in the field of communication, PR, influencer MKT and generally any marketing execution with in-depth product research and knowledge, keeping eye on budget control, and a strong understanding of Mexico and LATAM's consumer trends and requirements. + Intuitive and articulate person with talent and people skills to establish solid relationships. + Past copywriter, reporter and senior editor for a renowned pharmaceutical company and two consolidated tech & entertainment publications, respectively.Key strengths include:• PR Strategy Development & Management• New Product Opportunity Research and Introduction• Creativity and problem solving• Writing, proofreading and translation from English-to-Spanish and viceversa• Campaign performance / ROI metrics• Potentialize Marketing Structures • Influencer MKT strategy • Product Life Cycle Management• Market Communications Planning• Market behavior research and understanding

Listed skills include Blogging, Social Media, Television, Microsoft Office, and 23 others.

Current workplace

Fernando Bastarrachea's current company

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Eureka&Co.
Eureka&Co.
Deputy Director of Accounts and New Business
Mexico City, CDMX, MX
Website
Employees
164
AeroLeads page
13 roles · 15 years

Fernando Bastarrachea work experience

A career timeline built from the work history available for this profile.

Deputy Director Of Accounts And New Business

Mexico City, Cdmx, Mx

Deputy Director Of Accounts / New Business

Mexico City, Mexico

Oversees PR coordination, strategies and day-to-day operations with Account Executives and Brand Executives for Duolingo in Mexico & Peru (tech / education), the entertainment event CCXP MX and the digital media event VidCon (entertainment) as well as the prospection, relationship with possible clients and elaboration of communications strategies and pitches for New Business, reporting directly to Area Directors within the agency.

Senior Account Executive

Eureka&Co.

Mexico City Area, Mexico

Public relations, event coordination and partnerships with media/brands & influencers for Duolingo & VidCon (current), CAF, Bitso, Ualá, Tribal, Warner Bros Home Entertainment & Games, DJI, Toshiba, 20th Century Fox Digital & Riot Games (past)

Collaborator

Interviews, album and movie reviews, profiling

Senior Copywriter

Mexico City Area, Mexico

Day-to-day creative strategies (ATL, BTL) for experiential marketing and edutainment projects for brands (Indio, Scotiabank, Stella Artois) and government institutions (SAT, CNDH, CONADIC), media, marketing insights and proofreading

Jan 2017 - Jun 2017

Co Editor

Pcmag Latinoamérica

Mexico

Jun 2016 - Nov 2016

Collaborator

Revista Bancomer

Writing a monthly column on gadgets for Blue and Premium customers

Apr 2015 - May 2016

Editor In Chief

Print and Web Reporter, Media Events Coverage, Film and Music Criticism, Technology and Gadget Knowledge, Social Networking

Sep 2015 - Dec 2015

Reporter

Print and Web Reporter, Media Events Coverage, Film and Music Criticism, Technology and Gadget Knowledge, Social Networking

Jan 2014 - Aug 2015

Show Host

Canal M
Jan 2012 - Dec 2013

Copywriter

Elaboration and production of creative ideas, production briefs and scripts for TV spots and publicity for a Mexico-based international pharmaceutical and cosmetics company.

Jul 2012 - Jun 2013

Copywriter

Genomma Lab International

Elaboration and production of creative ideas, production briefs and scripts for TV spots and publicity for a Mexico-based international pharmaceutical and cosmetics company.

2012 - 2013 ~1 yr

Marketing Intern

Corporate videos (pre-production, production and post), media book coordination, distribution and budget lists, fashion and apparel catalogue production (photography, editing, presentations, outfit design) for Spring/Summer, Back to School, Mother’s Day and Fall/Winter catalogues, outsourcing and research.

Oct 2010 - Sep 2011
Team & coworkers

Colleagues at Eureka&Co.

Other employees you can reach at eurekandco.com. View company contacts for 164 employees →

1 education record

Fernando Bastarrachea education

FAQ

Frequently asked questions about Fernando Bastarrachea

Quick answers generated from the profile data available on this page.

What company does Fernando Bastarrachea work for?

Fernando Bastarrachea works for Eureka&Co..

What is Fernando Bastarrachea's role at Eureka&Co.?

Fernando Bastarrachea is listed as Deputy Director of Accounts and New Business at Eureka&Co..

Where is Fernando Bastarrachea based?

Fernando Bastarrachea is based in Benito Juárez, Mexico City, Mexico while working with Eureka&Co..

What companies has Fernando Bastarrachea worked for?

Fernando Bastarrachea has worked for Eureka&Co., Indie Rocks!, Cinetransformer, Pcmag Latinoamérica, and Revista Bancomer.

Who are Fernando Bastarrachea's colleagues at Eureka&Co.?

Fernando Bastarrachea's colleagues at Eureka&Co. include Evelyn Hurtado, Dante C., Ahtziri Rangel Moreno, Anaid Ramírez Rico, and Mariana Colmenares.

How can I contact Fernando Bastarrachea?

You can use AeroLeads to view verified contact signals for Fernando Bastarrachea at Eureka&Co., including work email, phone, and LinkedIn data when available.

What schools did Fernando Bastarrachea attend?

Fernando Bastarrachea holds Bachelor Of Arts (B.A.), Communication And Media Studies from Universidad Anáhuac.

What skills is Fernando Bastarrachea known for?

Fernando Bastarrachea is listed with skills including Blogging, Social Media, Television, Microsoft Office, Copywriting, Photoshop, Final Cut Pro, and Advertising.

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