Fernando Camargo Email & Phone Number

State Of São Paulo, Brazil

São Paulo, São Paulo, Brazil

Trampos is a SAAS HR-Tech platform specializing in Recruitment and Selection (R&S) for digital transformation professionals, including developers and marketing and communication specialists. With over 1 million professionals, Trampos has partnered with more than 5.5K companies.Key Achievements:Achieved an impressive average revenue growth of 62.5% annually during 2021 and 2022, driving significant enhancements in key financial metrics, such as increased B2B subscriptions, higher Lifetime Value (LTV), and Monthly recurring revenue (MRR).Spearheaded a comprehensive review of the marketing mix, focusing on product, price, and promotion. This initiative included a successful product redesign and standardization, catering to SMB, larger, and Enterprise clients, offering new features, modularity, and add-ons.Under my leadership, we initiated and executed the first paid traffic initiatives as part of the inbound strategy for the B2B product, leading to a substantial increase in lead generation for the sales and CRM marketing teams.Led the development and successful launch of the mobile application for candidates, resulting in a significant uptick in candidate subscriptions to the Trampos platform.Implemented strategic changes in the sales operation, streamlining smaller deals while adopting a consultative approach for larger clients. This shift enabled the successful execution of crucial projects in 2023, including CREA, Agência África, EBAC, and TV Cultura.Designed and launched a service layer. This layer encompasses R&S consultancy, hunting, and outsourcing/body shop services for the R&S area, expanding Trampos' service offerings.Fully control of a Bootstrap operation's P&L, cash flow, and cash availability, effectively managing the balance between prudence and calculated risk-taking.I managed the relationship with investors, reporting to the shareholder board and talking to potential companies for M&A and Venture Capital.

São Paulo Area, Brazil

Intellignos is a Data Consultancy Company within Havas. My responsibilities included identifying and translating opportunities into projects and products, establishing strategic business partnerships with Kantar/Ibope and Tealium, and serving as the primary point of contact and interface between Brazil, Argentina, and the USA— projects involved leading initiatives for TIM, AMBEV, SANOFI, and Unigranrio.

São Paulo Area, Brazil

I was in charge of finding and assessing potential customers, handling financial and operational matters, and leading the growth marketing strategy for Bacio di Latte, Hueb, Atena Advisors, and Jerônimo da Veiga.

São Paulo Area, Brazil

I was responsible for driving new business development, maintaining existing client relationships, overseeing a team of consultants, fostering international partnerships (AT Internet and Webtrends), and providing consultancy services to major clients like Bradesco, Santander, VestCasa, Ambev, FUNCESP, and IMESP.

Brazil

I played a pivotal role in my career as the head of Socialise, the media operation for Social Networks within the Havas Group, supporting Havas advertising agencies. My responsibilities included overseeing the launch and local operations, interfacing with global teams and offices in Latin America, achieving exceptional results with 127% of the billing target in 2015 (over $10 million for 34 clients) and a 66% growth in 2016. Significant clients included Starbucks, Hyundai, PSA, GPA (Casino), Reckitt Benckiser, Accor, Dia%, and Telecine.

Brazil

Consultancy projects focused on generating value through innovation.Clients: Natura, Magazine Luiza, Lojas Americanas.

São Paulo Area, Brazil

At LOV, in my role as the Director of Emerging Platforms, I had some essential responsibilities, which included creating and solidifying the fields of social media, mobile marketing, and innovation. I also managed the profit and loss (P&L) for this area to make sure it remained profitable. Furthermore, I collaborated with other companies within the Dentsu Group, like Dentsu Brazil and 360i from New York.

São Paulo Area, Brazil

As the General Manager at Mobile Men, my key activities involved developing, organizing, and executing the business plan for the company. I also reported to the shareholders, including LOV, SINC, and Pontomobi. Projects I oversaw included collaborations with Magazine Luiza, Sony, Nike, and LG.

São Paulo Area, Brazil

In my role as a Mobile Solutions Consultant at Spring Wireless, I conducted consultancy work for international B2C projects, played a part in consolidating mobile carriers' media offerings, and provided guidance on projects involving SMS relationship, interaction, and value-added services implementation.