Fernando A. Fleury
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Fernando A. Fleury Email & Phone Number

Founder and CEO at Armatore Market + Science
Location: São Paulo, São Paulo, Brazil 22 work roles 4 schools
1 work email found @armatorems.com LinkedIn matched
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Current company
Role
Founder and CEO
Location
São Paulo, São Paulo, Brazil
Company size

Who is Fernando A. Fleury? Overview

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Quick answer

Fernando A. Fleury is listed as Founder and CEO at Armatore Market + Science, a company with 9 employees, based in São Paulo, São Paulo, Brazil. AeroLeads shows a work email signal at armatorems.com and a matched LinkedIn profile for Fernando A. Fleury.

Fernando A. Fleury previously worked as Founder & CEO at Armatore Market + Science and Professor at Fia - Fundação Instituto De Administração. Fernando A. Fleury holds Part Of Ph.D At São Paulo University, Consumer Behaviour; Loyaltly; Attitude from University Of Massachusetts, Amherst.

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*@armatorems.com
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Profile bio

About Fernando A. Fleury

Currently, I am the founder and CEO of Armatore Market + Science - a pioneering deeptech company in large-scale fan analysis. Our focus on innovation and technology enables us to create novel business models for the industry by building advanced solutions and predictive models utilize artificial intelligence, machine learning, and data science to understand what fans desire, require, aspire, and purchase. These insights help organizations enhance fan engagement, expand their audience, increase sales conversions, create more valuable sponsorships, and much more.I firmly believe technology is reshaping consumer behavior, and business decisions must involve an understanding of the constantly evolving and participatory nature of the consumer. Consequently, an AI capable of providing effective responses is fundamental.With 20 years of experience in marketing, communication, and sales, and a PhD focused on consumer behavior and branding (FEA-USP / UMass), I have a wealth of expertise in marketing research, intelligence, and strategy development, digital marketing, promotions, customer relationship management, and prospecting. I have worked in companies across various market segments in both the public and private sectors, launching new products, managing accounts, interfacing with clients, and leading multifunctional teams with great success.As an academic professor, I teach in undergraduate, MBA, Master's, and PhD programs in brasil and other countries. Additionally, I conduct research on consumption behavior and artificial intelligence, collaborating with various partner institutions on a national and global scale.

Listed skills include Marketing, Marketing Strategy, Dos, Sports Marketing, and 23 others.

Current workplace

Fernando A. Fleury's current company

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Armatore Market + Science
Armatore Market + Science
Founder and CEO
State of São Paulo, Brazil
Website
Employees
9
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22 roles · 28 years

Fernando A. Fleury work experience

A career timeline built from the work history available for this profile.

Founder & Ceo

Current

São Paulo, Brasil

Founder & CEO -> Responsible for the Research and Development area. It operates with a focus on monitoring the market to understand consumer personality traits, behavior and attitudes. Leader of the research team assists the team in the construction of indexes, in the analysis and development of methodologies for building fan engagement with teams and.

Jan 2019 - Present

Professor

Current

Rio De Janeiro

May 2018 - Present

Marketing Director

Confederação Brasileira De Futebol Americano

Brazil

Manage CBFA products and brand, including to strategy, property identification, negotiations with sponsor and event activations for the Brazilian American Football Championship and the Brazilian Team. Manage the sponsorship portfolio and sports marketing initiatives for a CBFA and help to develop and execute client's sponsorship portfolio. Manage creative.

Feb 2015 - Feb 2018

Independent Sport Marketing And Sport Management Consultant

Self Employed

Brazil And US

Consultancy to clubs, sponsors, agencies and investors in sports.Experience in sport marketing projects, sponsorship, branding, and consumer behavior. Including to strategy, property identification, event activations and experience on both client and agency side of the industry.

Aug 2006 - Jan 2018

Blogger

Brazil

The focus of this blog is a SPort Management. It was one of the first blog in Brazil to analysis of Sport from the perspective of business.

2007 - Jan 2017

Professor

São Paulo Area, Brazil

Professor nos cursos de Engenharia e Administração. Lecionando Marketing, Marketing Cultural, Marketing Esportivo, Mídias Sociais como ferramenta de Marketing, Administração de Varejo e Administração para Engenheiros.

Jan 2007 - Dec 2012

Professor Convidado

MBA - Cogeae

Lecionado a disciplina Planejamento e Estratégias de Marketing como Professor convidado para duas turmas do MBA

May 2011 - Jan 2012

Assessoria Técnica

Subsecretaria De Gestão Estratégica Do Governo De São Paulo

  • Ligado a Secretaria da Casa Cívil, responsável pelo Gerenciamento de Informações a Casal a Civil e ao Governador do Estado, através da formulação, análise e acompanhamento da Gestão Pública, com foco nas Secretarias.
  • Turismo
Apr 2011 - Jan 2012

Professor

Introdução ao Marketing;Fundamentos de Marketing;Marketing I e II;Gestão de Marcas;Comportamento do Consumidor;Marketing Esportivo;Marketing Cultural;

Jan 2005 - Jun 2011

Diretor De Finanças

São Paulo Area, Brazil

Responsável pela área de Finanças, Contabilidade e Planejamento e Orçamento.Entre as principais atividades pode-se destacar o controle orçamentário, criação de key indicator para mensuração dos resultados financeiros, alinhamento das politicas financeiras juntos ao Governo Federal e Estadual, bem como ações de transparência na administração

Dec 2009 - Jan 2011

Founder And Owner

Www.Fanaticosporfutebol.Com.Br

Site jornalístico focado em futebol brasileiro. Primeiro portal de futebol do Brasil a trabalhar com Ranking de Torcidas e a desenvolver estratégias de mídias sociais para os internautas. Fez parte do Portal Virgula, por consequência do UOL, e também do R7. Contribuindo com os parceiros com notícias exclusivas, diferenciadas e fora do jornalismo comum que.

2004 - 2011 ~7 yrs

Coordenador De Administração E Finanças

Subprefeitura Aricanduva/Formosa/Carrão – PMSP

- Coordenação dos departamentos de RH, Finanças, Compras, Licitação, Contratos e pela Praça de Atendimento aos munícipes;- Gerenciamento dos recursos colocados à disposição da subprefeitura buscando melhor eficiência e eficácia;- Controle de Contas a Pagar;- Elaboração da proposta orçamentária da Subprefeitura

Jul 2009 - Dec 2009

Coordenador De Administração E Finanças

Subprefeitura Da Vila Mariana – PMSP

- Coordenação dos departamentos de RH, Finanças, Compras, Licitação, Contratos e pela Praça de Atendimento aos munícipes;- Gerenciamento dos recursos colocados à disposição da subprefeitura buscando melhor eficiência e eficácia;- Controle de Contas a Pagar;- Elaboração da proposta orçamentária da Subprefeitura

Feb 2009 - May 2009

Chefe De Gabinete

Subprefeitura Da Vila Mariana – PMSP

- Criação de um projeto motivacional para os funcionários através modernização das instalações, informatização e fiscalização do ponto; Participação nos conselhos regionais interagindo com a comunidade;- Acompanhamento da execução orçamentária e dos índices de eficiência

May 2008 - Feb 2009

Assessor De Gabinete

Subprefeitura Da Vila Mariana – PMSP

- Desenvolvimento de um sistema de Execução e Acompanhamento Orçamentário;- Reformulação dos fluxos de processos reduzindo o tempo de análise e aprovação dos alvarás e licenças.

Mar 2007 - May 2008

Especialista

Brasil

Implementação e Gerenciamento de novas linhas de produtos, em novos canais de forma a expandir a marca Brastemp e Consul

Aug 2004 - Aug 2006

Coordenador

Brazil

Gerenciamento do Canal de Distribuição Key Account, junto a Trade Marketing;P&L Key Accounts;Planejamento do Forecast, junto a marketing das linhas: Gillette / Oral-B / Duracell;Analise de Planograma, junto a Gerenciamento de Categoria;Criação e Implementação do Sistema de Planejamento de Vendas;Planejamento e Controle do Budget da Diretoria Comercial

1998 - 2004 ~6 yrs
Team & coworkers

Colleagues at Armatore Market + Science

Other employees you can reach at armatorems.com. View company contacts for 9 employees →

4 education records

Fernando A. Fleury education

FAQ

Frequently asked questions about Fernando A. Fleury

Quick answers generated from the profile data available on this page.

What company does Fernando A. Fleury work for?

Fernando A. Fleury works for Armatore Market + Science.

What is Fernando A. Fleury's role at Armatore Market + Science?

Fernando A. Fleury is listed as Founder and CEO at Armatore Market + Science.

What is Fernando A. Fleury's email address?

AeroLeads has found 1 work email signal at @armatorems.com for Fernando A. Fleury at Armatore Market + Science.

Where is Fernando A. Fleury based?

Fernando A. Fleury is based in São Paulo, São Paulo, Brazil while working with Armatore Market + Science.

What companies has Fernando A. Fleury worked for?

Fernando A. Fleury has worked for Armatore Market + Science, Fia - Fundação Instituto De Administração, Cbf Academy, Trevisan Escola De Negócios, and Confederação Brasileira De Futebol Americano.

Who are Fernando A. Fleury's colleagues at Armatore Market + Science?

Fernando A. Fleury's colleagues at Armatore Market + Science include Gabriela Ferraresi, Daniel Barbosa Da Silva, William R., Washington Campos, and Dejan Ripco.

How can I contact Fernando A. Fleury?

You can use AeroLeads to view verified contact signals for Fernando A. Fleury at Armatore Market + Science, including work email, phone, and LinkedIn data when available.

What schools did Fernando A. Fleury attend?

Fernando A. Fleury holds Part Of Ph.D At São Paulo University, Consumer Behaviour; Loyaltly; Attitude from University Of Massachusetts, Amherst.

What skills is Fernando A. Fleury known for?

Fernando A. Fleury is listed with skills including Marketing, Marketing Strategy, Dos, Sports Marketing, Sports Management, Trade Marketing, Digital Marketing, and Operating Systems.

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