🎓 With a diploma in Marketing and Advertising, backed by over 7 years of hands-on experience, I thrive at the intersection of creativity and strategy.As a seasoned strategist and content creator, I specialize in crafting compelling narratives that resonate with diverse audiences. From conceptualization to execution, I'm so passionate about bringing innovative ideas to life, driving engagement and brand awareness.Having lived abroad for a couple of years, - besides learning new languages - I've honed my skills also through real-world experiences. I developed a deep appreciation for cultural nuances that enrich my approach to communication and marketing strategies, challenging me to learn more and thrive for new experiences.Want to know more? My dms are open!
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Content StrategistSelf-EmployedBrazil
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Community ManagerGbloc Mar 2024 - PresentCanada -
Marketing AnalystAlgar Farming Jul 2023 - Aug 2024- focus on external communications- social media management- content creation- development of on and off media strategies- planning, management, and execution of content calendar and editorials- event management (B2B/B2C)- liaison with agency for creation of key visuals/graphics, paid campaigns and contet- monthly report for performance analysis- direct relationship with clients and prospects- podcast’s content planning and distribution- planning and… Show more - focus on external communications- social media management- content creation- development of on and off media strategies- planning, management, and execution of content calendar and editorials- event management (B2B/B2C)- liaison with agency for creation of key visuals/graphics, paid campaigns and contet- monthly report for performance analysis- direct relationship with clients and prospects- podcast’s content planning and distribution- planning and execution of all communications for the annual farm fair FarmingShow Show less -
Marketing ConsultantDaud Cosméticos Mar 2023 - Jun 2023São José Do Rio Preto, São Paulo, Brazil- Strategy building: benchmarking, competitor analysis, and macro strategies based on the company’s main goal - development of brand awareness- strategic roadmap for the three-month consulting period- liaison with agency for content and visual id management - content planning - briefings and campaign scrips development- influencer marketing- support in all brand decision-making
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Marketing AnalystGhia Multi Family Office Sep 2021 - Nov 2022Uberlândia, Minas Gerais, Brazil- Implementation, and development of the company’s marketing department- creation of the strategic marketing plan and goals- direct relationship with HR for internal marketing campaigns- liaison with agency for digital graphics and paid media - relationship management with suppliers and stakeholders- products development- B2B/B2C relationship marketing- planning, production, and execution of internal and external events- partnership prospecting- social media… Show more - Implementation, and development of the company’s marketing department- creation of the strategic marketing plan and goals- direct relationship with HR for internal marketing campaigns- liaison with agency for digital graphics and paid media - relationship management with suppliers and stakeholders- products development- B2B/B2C relationship marketing- planning, production, and execution of internal and external events- partnership prospecting- social media management- content creation- email marketing implementation Show less -
Marketing Manager And Social MediaPasso De Art Studio De Dança Jun 2018 - Sep 2021Uberlândia, Minas Gerais, BrazilSocial media and digital channels managementfocus on B2C marketing and communicationscontent creationcontent and campaign briefingsgraphic design (digital and offline media)development of events’ strategiesevent planning and managementevents’ full digital coverage planning and production of exclusively online eventsdevelopment of audiovisual campaigns (briefings and scripts) photo and video director for audiovisual productions
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Marketing InternKyros Tecnologia Jan 2018 - Jul 2018Uberlândia Area, Brazilscript and briefing writing for blogpostsmarketing automation specializationdevelopment of content in English and Portuguese -
English TeacherIdiomais Uberlândia Jul 2017 - Dec 2017Uberlândia Area, Brazil
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English TeacherEcbeu Uberlândia Jun 2017 - Dec 2017Uberlândia Area, Brazil
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National Support Team Digital MarketingAiesec En México Jan 2017 - Dec 2017Managed the Facebook page for one of AIESEC's programs in Mexico: Viva Mexico.Created posts in Spanish, English, and Portuguese to cater to diverse audiences.Enhanced teamwork and proactivity skills through remote work.Adapted to a new language (Spanish) and time zone differences, demonstrating flexibility and resilience.Developed skills in content creation and creativity to effectively engage with various individuals and their interests.Conducted result measurement and made… Show more Managed the Facebook page for one of AIESEC's programs in Mexico: Viva Mexico.Created posts in Spanish, English, and Portuguese to cater to diverse audiences.Enhanced teamwork and proactivity skills through remote work.Adapted to a new language (Spanish) and time zone differences, demonstrating flexibility and resilience.Developed skills in content creation and creativity to effectively engage with various individuals and their interests.Conducted result measurement and made data-driven decisions to optimize performance and engagement strategies. Show less -
Member And Team LeaderAiesec No Brasil Jan 2016 - Jan 2017Uberlândia Area, BrazilContributed as a team member in operations, providing support to youth interested in voluntary exchanges (oGV - Outgoing Global Volunteer).Developed teamwork and leadership skills while assisting young individuals in their pursuit of international experiences.Stepped up as a team leader in operations (oGV), refining leadership, time management, and team management abilities.Enhanced skills in team management and time management, fostering a more efficient and cohesive oGV… Show more Contributed as a team member in operations, providing support to youth interested in voluntary exchanges (oGV - Outgoing Global Volunteer).Developed teamwork and leadership skills while assisting young individuals in their pursuit of international experiences.Stepped up as a team leader in operations (oGV), refining leadership, time management, and team management abilities.Enhanced skills in team management and time management, fostering a more efficient and cohesive oGV team.Developed creative strategies to streamline operations and maximize impact across AIESEC's various departments.Cultivated relationships with organization partners and represented AIESEC at events, strengthening external partnerships and presence. Show less
Luiza Ferreira Education Details
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Marketing/Marketing Management, General -
Language Interpretation And Translation -
Marietta High School9Th Grade -
Marietta Middle School8Th Grade
Frequently Asked Questions about Luiza Ferreira
What company does Luiza Ferreira work for?
Luiza Ferreira works for Self-Employed
What is Luiza Ferreira's role at the current company?
Luiza Ferreira's current role is Content Strategist.
What schools did Luiza Ferreira attend?
Luiza Ferreira attended Fia Business School, Esamc, Universidade Federal De Uberlândia, Marietta High School, Marietta Middle School, Esamc.
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Luiza Ferreira
Product Manager @ Trato | Product Discovery | Agile Methodology | Scrum | LogtechBelo Horizonte, Mg -
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Luiza Ferreira
Data Analytics Specialist | Head Of Innovation | Data Analyst Microsoft Pl-300 Power Bi | Power Plataform | Logistics | Business IntelligenceRecife, Pe -
Luiza Ferreira
Rio De Janeiro, Brazil
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