* International brand development with over 17 years of marketing and sales. Master degree in International Business Management, major in International Marketing with an overseas experience backgrounds.* Passionate entrepreneur and leadership skills in both international premium cosmetic and food group’s multi-brands. Servicing in both BtoB and BtoC channels in both China mainland and Taiwan. Strong abilities in management and holding a business from a starter to full maturity. * Solid marketing background with dozen years of local market acknowledgement which enable to have full strategic planning of road-to-market with business’ long-term plan international brands landing and development in Greater China markets.* Full P&L management with strong critical thinking and analytical skills, passionate for strategy and business long-term planning towards to the success of the business with significant growth and keeping steady profitability.* Demonstrated abilities of establishment and managing the entire local business in both direct and indirect channels, partnership and E-commerce.* High working efficiency and abilities to pivot quickly and manage concurrent priorities in fast placed environment and strategic implementation. * Result-driven and consumers oriented, positive personality, strong listening and quick implementation skills with strong visionary and analytical capacities
Intermkt Consultancy
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International Brand Marketing ConsultantIntermkt Consultancy Sep 2022 - Present中国 上海市International brand marketing consultant for the Greater China market
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General Manger - Greater ChinaValrhona May 2019 - Aug 2022中国 上海市Leading a team of local and foreign talents across China mainland and Taiwan. Running one of the main profit contributors to Valrhona’s global growth, as well as transforming Valrhona into the premium and popular brand of chocolate in local market.Holding the full responsibility in terms of team management and P&L. -
Brand Marketing DirectorCanmay Cosmetics International Llc Jan 2019 - May 2019Shanghai City, China -
Crm DirectorPierre Fabre Group Apr 2006 - Dec 2018Shanghai City, ChinaBD, branding, sales and marketing -
Assistante Executive Marketing Asie PacifiqueHoneywell Sep 2005 - Apr 2006Shanghai, Chine -
Assistante De Direction Asie PacifiqueBiomerieux Jul 2004 - Aug 2005Région De Lyon, France -
Consultant MarketingMultivalente Jul 2004 - Aug 2004Beynost, FranceProject: Scheider électronic ; Yver Rocher
Fiona Gu Education Details
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International Business Management- Major In International Marketing -
Master -
English Language And Literature, General
Frequently Asked Questions about Fiona Gu
What company does Fiona Gu work for?
Fiona Gu works for Intermkt Consultancy
What is Fiona Gu's role at the current company?
Fiona Gu's current role is General manager Greater China.
What schools did Fiona Gu attend?
Fiona Gu attended Emlyon Business School, University Of Luton, Shanghai International Studies University.
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