Brian Fisher Email and Phone Number

Strategic communications consultant for global gaming and esports agency.•Advisor to CEO and senior leadership team on portfolio of NA, EU and MENA region clients, implementing strategy, media relations, IPO counsel and executive positioning.•NA and UK storytelling lead for inaugural Esports World Cup in Riyadh, Saudi Arabia in summer 2024.

Head of communications for U.S. public company (NASDAQ: AGAE), international esports business and world’s most popular gaming facility — HyperX Arena Las Vegas.•Developed and executed communications strategies that established the company as a global leader in gaming and helped obtain multi-year sponsorship and content deals with partners like HyperX, NASCAR and YES Network.•Advised executives on all internal and external communications, including key messages, presentations, speeches, company meetings, newsletters and crisis messaging.•Secured speaking opportunities and earned media placements for executive team that led to new business initiatives and the creation of new revenue-generating divisions.•Led the company's efforts in Web3 with the launch of EPICBEAST NFT that produced a passionate and engaged community for monetization and new relationships that resulted in additional third-party revenue.•Spearheaded all messaging during COVID-19 pandemic that drove communities to online offerings and then back to reopened Las Vegas arena, reviving sales sooner than expected.•Oversaw social marketing and content efforts across all platforms, establishing a voice for HyperX Arena Las Vegas.•Managed Las Vegas PR agency to promote events, talent, partners and customers.•Worked with IR agency to ensure company narrative was consistent and executives were prepared each quarter.

Strategic communications and media relations consultant for clients in gaming and sports tech.Allied Esports•Led publicity efforts for the opening of HyperX Arena Las Vegas and record-breaking Fortnite event featuring streaming superstar Tyler “Ninja” Blevins, creating international buzz throughout gaming and sports.•Created strategic plan for company’s public offering on the Nasdaq Capital Market and additional media tours, securing top-tier interview opportunities for executives across esports, sports and business media. 15 Seconds of Fame (15SOF) •Hired to develop and execute national and local awareness campaign for new app and tech startup.•Delivered more than 60 media placements in 18 months leading to new sales and sponsorship leads, partner opportunities and investment discussions.

Managed business communications supporting three-time Stanley Cup champion hockey team and world-renowned entertainment venue.•Developed strategies and messaging across all business units to drive organization’s overall corporate objectives.•Spearheaded media efforts for major hockey, entertainment and community events, including Martin Brodeur’s jersey retirement weekend and inaugural Never Forget Tribute Classic basketball tournament.•Oversaw all internal communications, including company-wide morning newsletter and monthly staff meetings.•Worked directly with senior leadership to develop crisis communications plan.•Leader on content creation team for web, social and partnership integration.•Wrote and edited press releases, sales/membership communications, creative assets and marketing collateral.

Drove consumer and trade PR for game telecasts (Knicks, Rangers, Devils, Islanders), original programming, marketing campaigns and business initiatives, and managed PR for network executives and on-air talent.

Led PR for monthly issues, branded programs such as Nike’s “Tee It Up with Tiger,” and special events, including 2008 and 2009 Golf Digest U.S. Open Challenge featuring Michael Jordan, Justin Timberlake and Tony Romo.

Clients: PGA TOUR, Barilla (2006 Olympic Games), Nestle•Served as day-to-day client contact for the PGA TOUR, implementing the launch plan for the FedEx Cup playoff format and coordinating national media tours for major championship winners Zach Johnson, Geoff Ogilvy and Padraig Harrington.•Oversaw Barilla’s “Taste of Torino” media program on-site at the 2006 Olympic Winter Games in Torino, Italy, including national media tour with spokesperson Giada De Laurentiis.

Clients: Microsoft, Clinton Global Initiative (President Bill Clinton Foundation)