Flávia Pertel Simonassi Email & Phone Number

Brazil

Vitória, Espírito Santo, Brasil

+ Qualitative and quantitative research with on-site user interviews.+ Design and conception of an integrated railway system for Vale S.A.+ Quality management and design execution in all phases of a project.+ Creation of pixel-perfect screens with intuitive layout, for Style Guide documentation and quality control.

São Paulo, Brasil

Development of high-fidelity prototypes and presentations for commercial projects, creation of operating systems, and mobile designs.+ Weekly meetings with Product Owners, Quality Assurance Testers, and Developers.+ Created pixel-perfect prototypes and page flows for mobile, SaaS, and operational systems with Figma.+ Created mobile interface designs and produced high-fidelity mockups.+ Projected commercial and product presentations for clients and investors.+ Elaborated documentation for a cashback app application for Carrefour Bank.

Development of articles with themes related to the tech world, such as UX/UI design, softskills/hardskills, experiences in MVP workshops and in the professional product market.

Vitória

Created an Operational System and Optimized internal processes for the Equipment Management project for trains at Vale S.A. + Research strategy development. + Elaboration of Design System and component documentation. + Weekly alignment meetings with P.O., consultants, developers, and analysts. + Focus on core functionalities, by prioritizing essential features.+ Team conception of a qualitative research script. + Interviews and tests with users, remote and on-site. Challenge: Created a system that unifies different train and driver management processes. Due to the wide operational territory, each station performs the same processes in different ways, so it is necessary to understand users in multiple positions and locations, to design a system that optimizes internal management in terms of time and quality of information.

Vitória, Espírito Santo, Brasil

+ Projected schedules and roadmap from discovery to delivery.+ Researched market competition and main features. + Persona development and target audience study.+ Elaborated feature maps and service blueprints for complex mobile projects.+ Created medium and high-fidelity wireframes with page flows.+ Designed navigable prototypes for mobile, web, and operating systems.+ Elaborated a Design System for a Healthcare company.Featured projects: Development of medical agenda management operating systems for Unimed Goiânia; video lessons platform and internal recruitment platform; construction of application and HR management system for Niky Card customer.

Vitória, Espírito Santo, Brasil

+ Developed web interface prototypes and application design updates. + Collaborated with the team, using Sprint and Lead Frameworks methodology. + Documentated design evolutions on Jira.+ Created an operating systems flowchart.+ Prototyped projects with Figma and Adobe XD.

Espírito Santo

Development of brand identity and creation of digital arts, direction of social medias and elaboration of handmade art pieces with acrylic, watercolor, wood, ornamental stones, ceramics and oil paint.+ Creation of visual and professional personal identities.+ Elaboration of branding concepts and brainstorming with clients.+ Development of stamping for local brands.+ Graphic art design for social media.+ Use of Photoshop and Illustrator software.+ Participation in local art/craft fairs and collaborations with local brands.