Florence Henry-Leroux Email and Phone Number
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Life Science expertise, Patient Consumer mindset, Digital Health Commitment I am passionate about health, digitalization and innovation -23 years in Pharma and MedTech -The brain particularly fascinates me - Neurosciences, Brain Monitoring, Positive Psychology, Epigenetics -My business DNA mixes Marketing, Sales, Finance, BusDev and Project Management. I am an authentic leader and I quickly forge solid bonds across functions, levels and cultures.I am an avid and agile learner and I blossom in multidisciplinary teams with ambitious vision and a "getting it done" mindset.I am committed to contribute to Healthcare Digitalization # 21 years in Life Sciences - MedTech , Pharma , Consulting # International experience - based in USA, Europe, South America - Global, Regional and Local scopes# Business & financial acumen - 15 years in Marketing Sales, 5 in Finance and BD&L, 8 in crossfunctional roles/projects# Go-to Market - Managed 12 brands / 3 blockbusters , 10+launches, 3 acquisitions across 6 TAs (incl. CNS, Patient Monitoring) # Team leadership - direct, dotted, remote, crossfunctional. Excellent interpersonal skills# Project Management - led 150+ projects. Pitched to Boards, Media , 500+ forum. IPMA certified# Digital savvy - Gen AI savvy, pioneered e-selling, e-learning, webinars, SCRUM Master, lead Omnichannel Acceleration in Big MedTech# Fluent E,F,GSpecialties: Life Sciences, Innovation, GenAI,Launch, International, Brand, Medical Marketing, Sales, Strategy, Management, Communication, business development, Project management, Blockbuster, Neuroscience, CNS, Lifestyle drugs, Consulting, Multidisciplinary, Market Development, Training, Acquisition, KOL engagement, MedTech, Complex Projects, Boards, Digital Health
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Head Of Strategic Marketing And Capabilities - MedtechBdZürich, Zh, Ch -
Head Of Strategic Marketing & CapabilitiesBd Nov 2020 - PresentFranklin Lakes, New Jersey, UsHeading Corporate Marketing, Omnichannel, ESG comm . Team of 7 Initiated and Leading the Omnichannel Acceleration for BD Central Europe. Sparking GenAI adoption BD Portfolio spans from Hospital Everyday Essentials to fully automated Laboratory Solutions , Medication Management Systems , including innovative technologies for hernia repair, translational Research and advanced Patient Monitoring. $17 billions Sales
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Managing Director - Strategic AdvisorMedworld Advisors Sep 2020 - PresentBoston, Ma, UsMedWorld is a boutique healthcare Merger & Acquisition firm specialized in value growth for mid-market MedTech, HealthTech, BioTech, BioMed, Medical Device, Life Sciences and Healthcare companiesWe operate globally in Exit strategy, Sell/Buy M&A, Enterprise Value Growth -
Digital Healthcare - Go-To-Market, BusdevDigital & Analog Healthcare Jul 2019 - Apr 2023Strategic and operational support for HealthTech & MedTech companies to grow, scale, partner or exit. 20 years of rounded experience , network and track record to- manage Healthcare Brands & Portfolios in Europe and US- pioneer and develop markets (patient monitoring, depression, lifestyle drugs)- strategic & operational commercialization: marketing, sales, digital, business development, consulting- upscale commercial capabilities : Medical Marketing, Med Affairs, Launch excellence, Field Force- deploy and scale Digital Marketing and Omnichannel - source innovation - start-ups exits/acquisitions, acquisitions tuck-in in buyer portfolio
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Global Brand Lead & Global Marketing LeadVifor Pharma Sep 2015 - Jan 2018St. Gallen, Switzerland, ChBRAND LEAD for Iron Franchise - $M800, 80 Geographies- Head the Crossfunctional Iron Brand Council (Medical Affairs, Regulatory ,Access ,Legal , Ops, Marketing , GBUs) - Short & long strategy and investments across all functionsGLOBAL MARKETING LEAD - team of 8 Marketing Directors/managersACHIEVEMENTS : US$1 billion landmark - Above market growth - Market Leader - New Global Campaign - bold Indication-seeking clinical strategy - Digital Marketing -
Director Of Marketing EuropeMedtronic Feb 2009 - Mar 2015Minneapolis, Mn, UsMarketing Head for Hospital Patient Monitoring Solutions Team of 5 European Product Directors and 25 in-Country Product Managers - STRATEGY Define strategy and turn-key programs for region sales & marketing teams- ACQUISITION Key role in the integration of 3 company acquisitions and 2 major reorganizations (portfolio management, OD, sales force redeployment, incentive, communication) - LAUNCH excellence - 9 product launches in 15 countries- COMMERCIAL EXCELLENCE & Strategic Capabilities Develop core medical marketing capabilities, Sales Force Enablement ( SalesForce.com deployment, SPIN Selling), Analytics ( sfdc) . Fostered collaboration Marketing/Sales/Training/Medical Affairs/Access - GLOBAL Marketing responsibility for Temperature managementACHIEVEMENTS :Above market growth - Market leader in 3 focus products - Market Development of Brain Monitoring - Guidelines shaping - Europe-wide product launches below 6 weeks - RMS Marketing Excellence Award -
International Brand Director - Life SciencesHavas Group Oct 2005 - Oct 2007Puteaux, FrCONSULTING Global and European Big Pharma Teams on Strategy and Communication - Leading crossfunctional EuroRSCG Life Sciences team (Key Account directors, Medical Director and Writers, Creatives and Studio production)- GLOBAL CAMPAIGNS Design and roll out global communication turnkey programs : advertising campaigns, selling material, Brand Book, Congress kits , PR projects, internal campaigns- LAUNCH Prepare kit for Global launch of Diabetes Pen- BUS DEV New Clients acquisition - agency pitch, strategic adviceACHIEVEMENTS Main client Sanofi-Aventis Diabetes became Havas largest agency account - Agency mandate re-won for 3 years - Won 2 new clients - Peer Award for International Campaign on Diabetes blockbuster - Effective Cross-sell -
Marketing Director EmeaBristol-Myers Squibb Apr 2005 - Aug 2005Lawrence Township, Nj, UsLAUNCH preparation for Hepatitis B medication in Europe, Middle East and Africa (18 countries) - Strategy, forecast, staffing - Marketing & medical communication package for local use ACHIEVEMENTS Identification and Mobilization of major Thought Leaders - Advisory board - consensus papers from competing societies - studies design -
Medical Marketing Manager Neurosciences , Latin AmericaEli Lilly And Company Nov 2000 - Jul 2003Indianapolis, Indiana, UsSTRATEGY Define marketing and medical strategy for Infectious Diseases then Neurosciences and Oncology franchises. Dotted-line Team of 5 Business Units Managers and 9 product managers - LAUNCH regional launch of Blockbuster Prozac weekly. Organization of PanAmerican medical Conferences- OPERATIONS Monitor to optimize local implementation: message management model, best practice sharing, sales force sizing, training, in-country support- e-MARKETING pilot computer-aided selling tool with testimonials of patients and doctors’( Software design, development, training, rollout ). - e-CONFERENCES designed and launched e-MedEd programs streaming from US Studio to Latin American VIP sites (content strategy, support tools, organisation) ACHIEVEMENTS: Sales growth above market and plan - Reversed declining market share - Pilot e-conferences and e-detailing replicated Internationally -
Sales ManagerEli Lilly And Company Nov 1999 - Nov 2000Indianapolis, Indiana, UsMANAGE TEAM of 14 Sales Reps promoting Prozac (depression), Evista (osteoporosis) and Axid (heartburn) to 2 000 HCPs-Double visits, Sales Coaching, Sales Meetings, Knowledge Management process, Performance management, Budget-Collaboration with marketing on messaging techniques - SPIN ACHIEVEMENTS Improved national rank from #35 to #3 / 78 US districts - #1 US Evista market share
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Sales RepresentativeEli Lilly And Company Jun 1999 - Nov 1999Indianapolis, Indiana, UsPromoted Depression blockbuster Prozac, Women´s Health Evista and acid reflux Axid to 200 doctors, GPs and specialists. - Special Fast-Track Program assignment - ACHIEVEMENTS improved national rank from #258 to #42 / 510
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Corporate Business Development - Financial AdvisorEli Lilly And Company Jan 1998 - Jul 1999Indianapolis, Indiana, Us- Financial Lead in crossfunctional "Sourcing Innovation " team (BDL, Decision Sciences, Legal, R&D, Commercialization). Reporting to the CEO Executive Board- Run financial valuation of opportunities and recommend deal structure- Conduct due diligences and partnering negotiations with biotechs. 10+ projects >$50 millions NPV- Streamline R&D Portfolio Management company-wide by harmonizing valuation methods (project design, roll-out to 100+ persons) - Compile benchmarks of internal and external compounds in various phasesACHIEVEMENTS Structured deal and participated in negotiations to co-develop and market Cialis (peak sales $2.54 bil) - strategic no-go recommendations
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Chief Of Financial Services - European Production And Distribution SiteLilly Deutschland Gmbh Mar 1997 - Dec 1997Bad Homburg, De- Provide Business development & Financial Services for the European Production & Distribution Site - Lead team of 5 financial analysts and clerks to conduct long-range planning, monthly reporting and accounting- Design and roll out Financial training on EVA for the executive and commercialization teamsACHIEVEMENTS Reallocation of manufacturing capacity, selling out idle capacity and moving from 1 to 2 Shifts on key equipment -
Financial Planning AssociateLilly Deutschland Gmbh Sep 1995 - Feb 1997Bad Homburg, De- Support 3 Business Units teams as part of their Management committees (Neuroscience, Cardio, Retail)- Conduct short and long-range planning, profitability analysis, business cases - Manage corporate and in-country reports-- Co-designed with IT a user-centric financial database - rolled out implementationACHIEVEMENTS Upscaled and automated management reports - helped drive faster insights-based decisions - efficiency gains in reporting
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AuditorPwc Aug 1994 - May 1995Gb- Conduct audits of internal processes and financial accounts in various industries ( FCMG, Insurance)
Florence Henry-Leroux Skills
Florence Henry-Leroux Education Details
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Escp Business SchoolBusiness -
UdacityDigital Marketing
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Paris-Pantheon-Assas UniversityBusiness Law
Frequently Asked Questions about Florence Henry-Leroux
What company does Florence Henry-Leroux work for?
Florence Henry-Leroux works for Bd
What is Florence Henry-Leroux's role at the current company?
Florence Henry-Leroux's current role is Head of Strategic Marketing and Capabilities - MedTech.
What is Florence Henry-Leroux's email address?
Florence Henry-Leroux's email address is fl****@****ien.com
What is Florence Henry-Leroux's direct phone number?
Florence Henry-Leroux's direct phone number is (800) 328*****
What schools did Florence Henry-Leroux attend?
Florence Henry-Leroux attended Escp Business School, Udacity, Paris-Pantheon-Assas University.
What are some of Florence Henry-Leroux's interests?
Florence Henry-Leroux has interest in Thailand, Lebanon Lived And Worked In 6 Countries, Korea, Sports Keep Me Fit, Algeria, Brazil, The Brain Amazes Me, Triathlon, Lebanon, Fitness.
What skills is Florence Henry-Leroux known for?
Florence Henry-Leroux has skills like Product Launch, Cross Functional Team Leadership, Strategy, Product Management, Medical Devices, Marketing Strategy, Management, Marketing, Business Development, Global Marketing, Pharmaceutical Industry, Oncology.
Who are Florence Henry-Leroux's colleagues?
Florence Henry-Leroux's colleagues are Jagruti Bansal, Mei Shu Kua, Adrian Mejias, Yu Hao Soh, Ruairí Clarke, Jessica Hoye (Roll), Aurelia Uricaru-Ryback.
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