Creative Director
Seattle, Washington, United States
As the founder of Viaduct, I've transformed a casual idea into a thriving apparel brand with a significant presence in the Northwest, approaching an annual sales milestone of 100K. My role has been multifaceted, encompassing the development of the brand's identity, the creation of a comprehensive product line, the design of the Shopify store, and the implementation of effective marketing strategies. I've successfully expanded the wholesale reach through Faire and B2B channels, forging valuable partnerships with vendors and distributors along the way. This journey has allowed me to leverage and showcase a diverse set of skills and interests, contributing to the growth and success of Viaduct.