François Hernandez Email & Phone Number

Eindhoven, Nb, Nl

Eindhoven Area, Netherlands

Genexis has been a European market leader in developing and delivering fiber-to-the-home (FTTH) equipment that connects the end users with the digital world (FTU, ONT, Gateways). Today joining forces with Inteno and Iopsys into one venture, the new group has become one of the most innovative solution supplier (FTU (FiberTwist), gateway products and software solutions: ) within the telecom and broadband industry. The SW solutions provide the most advanced open source operating system for gateways and a Cloud platform which is a scalable real-time server platform connecting iopsysWrt devices to the Cloud, enabling remote device management, helpdesk facilities, WiFi analytics and application management.My responsibility and accountability are to develop primarily the Southern European market (France, Spain, Portugal, Italy and Greece) for Genexis and partners.

Eindhoven Area, Netherlands

The mission of Ajabu Afrika is to support companies, having their core business in OTT and IP-TV or more generally in the Digital Broadcast TV industry, to develop their business activities in the ME and African continent.The addressable markets are ISPs, Telecom operators, Mobile operators, Tier-2&3 TV services providers, Hospitality market, Classic TV operators (Satellite, Terrestrial, Cable).Recently, the main focus has been laid on the hospitality market in East Africa where a very promising market has been revealed.

Verimatrix, world leader in IP and OTT DRM, is a provider of content protection (security, DRM-CAS) solution for PayTV operators on all type of networks (IP, InternetTV, DVB, satellite, terrestrial, cable) and all type of devices (STB, iOS, Android, SmartTV, PC, Mac etc)Responsibility and accountability:• My main responsibility is to sell Verimatrix’s portfolio in the Middle East and Africa.• Develop and manage a group of VAR (Value Added Reseller) and agents especially in Africa.• Develop the TV broadcasting market share for Verimatrix in ME.• Business Development in Africa.• Responsible for the management of our main Key Accounts mainly Wananchi in Kenya and Etisalat in ME

Paris (Fr) And Eindhoven (Nl)

Logiways is an industry new challenger, a start-up medium sized company, providing Push Video On Demand solutions together with Conditional Access System (CAS) and middleware. The primary targets are Satellite and DTT TV operators.Responsibility and accountability:• My responsibility is to scout and asses the market, setup a sales network, sales, and develop strategic partnership with partners like OTT vendors and CAS vendors.• Also accountable for co-defining the company strategy and tactic and support to market communication.

• My main responsibility is to sell Pay TV Solutions to TV operators (satellite, cable, DTT, Telcos, e.g. UPC in NL). Irdeto solutions include Conditional Access System, Middleware, Business Support System and Content Management System.• Accountable for the scouting, follow-up and closing of leads (i.e. customer hunting and relation management, pricing and contract negotiation) in the region of Central Eastern Europe (during Philips period, CIS countries were included).• Maximise sales and contribution margin to new and existing customers.• Develop and manage a group of VAR (Value Added Reseller) and agents in my region.• Provide transitional account management for fast growing customers.• Fuel our Product Marketing group with market input for the product and service creation.

• My main responsibility was to sell Conditional Access System to TV operators (satellite, cable, DTT, Telcos, e.g. UPC in NL).• Accountable for the scouting, follow-up and closing of leads (i.e. customer hunting and relation management, pricing and contract negotiation) in the region of Central Eastern Europe (during Philips period, CIS countries were included).• Maximise sales and contribution margin to new and existing customers.• Develop and manage a group of VAR (Value Added Reseller) and agents in my region.• Provide transitional account management for fast growing customers.• Fuel our Product Marketing group with market input for the product and service creation.

Philips Inpact, a business unit of Philips Component Division, reporting to Marketing & Sales Director, business to business, electronic / power supply market.Responsibility and accountability:• Responsible for the management of our main Key Account in “lighting electronics and gear”.• Accountable for the sale’s results of wire wounds components and power modules within the “lighting electronics and gear” market segment in Europe.• Main targets were:o Protect and improve our position within our customer portfolioo Increase our customer portfolioo Proceed to strategic shift in the supply value chain from components to power modules.

Philips Optics, a Business Unit (BU) of the Philips Components division, Reporting to Marketing & Sales Director, business to business, Electro-Optic Market.Responsibility and accountability:• Sales results and customer satisfaction.• Account Management for Key Accounts.• Set up a yearly Marketing plan.• Chairman of the Article Team for Production, R&D, Finance, Logistic and Product Strategy.• Sales steering and support for sales force (USA)

Philips Medical Systems (MRI group), reporting to Field Marketing Director, High Technology Professional Market.Responsibility and accountability• Sales Support• "linking-pin" between the Product Group (PG) and the Sales Districts (SD). My area was Spain, Italy, France, the BeNeLux and Africa.• The responsibilities of the Sales Support function are essentially based on the capability to stimulate information stream (i.e. information catalyst) for a successful product’s market introduction. It includes:o Inform/train product specialists and Sales people on the current product line and Work In Progress. o Market communication support where the Sales Supporter formulates a marketing message and communication strategy (Features & Benefits analysis, Creation of Option Sheets, White papers, slides etc ...)o Competition analysis: Provide to SDs competition information.o Day-to-day support: Field Marketing was a crisis centre where people of the SDs get help when needed. Sales Support was also the host during customer visit in Best.

Hollandse Signaal Apparaten, reporting to pre-development group Manager, High Technology Defence Industry.My main responsibility was:• Test cost effective Radar• Develop detection algorithm for Phased Array Radar• Develop and test new detection software.

Dea, Automatic Control And Signal Processing

DEA: Diplôme d'Etudes Approfondies DEA was part of the ENSIEG: Ecole Nationale Supérieure des Ingénieurs Electroniciens de Grenoble..

Post Hbo Professional Training, Vocational Training To Professional Coach, Eqa Accreditation For Coach Practitioner

Professional training program for Coach Practitioner: Coaching focuses on learning, change and development of individuals, teams.

Diplôme D’Etude Approfondie (Dea) En Traitement Du Signal, Maîtrise Sciences Et Techniques In Medical Instrumentation

Area of expertise: Medical Technology, Electrical Engineering. Specialisation: Signal processing.