Jack Foster Email & Phone Number

California, United States

San Francisco, Ca, Us

Leading Measurement Product team for LiveRamp's Clean RoomBuilding the industry's first multi-party cross-screen measurement solution for de-duped insights across media types. Responsible for all measurement ecosystem integrations including publisher exposure sources and conversion data partnersFormed and led 2023 Global Hackathon-winning team-The team developed a POC of a GenAI chatbot that could determine when a dataset was ready to be modeled for cross-media measurement purposes.

San Francisco, Ca, Us

Created the LiveRamp Measurement Operating System for cross-media measurement-This self-serve UI has allowed LiveRamp to scale measurement outputs by 8x while increasing output per user by 19xResponsible for all measurement ecosystem integrations including publisher exposure and conversion data partners

New York, Ny, Us

Responsible for roadmap, development and pricing of:-Cross-channel measurement (Display, Mobile, Linear and Connected TV, Out-of-Home, Social)-Cuebiq Privacy-as-a-Service-Audiences and Targeting-External APIs and Ecosystem Integrations

New York, Ny, Us

Responsible for roadmap, development and pricing for all products related to:-Audiences and Targeting-Data Feeds and Licensing-Data Marketplaces and Ecosystem IntegrationsAlso responsible for all revenue associated with data marketplace partners (LiveRamp, Oracle, AWS, etc.) including audiences, measurement and data licensing.

New York, Ny, Us

Responsible for product roadmap, development and pricing of all products related to:-Audiences and Targeting-Data Feeds and Licensing-Data Marketplaces and Ecosystem IntegrationsAlso responsible for all revenue associated with data marketplace partners (LiveRamp, Oracle, AWS, etc.) including audiences, measurement and data licensing.

New York, Ny, Us

Responsible for product roadmap, development and pricing of all products related to:-Audiences and Targeting-Data Marketplaces and Ecosystem IntegrationsResponsible for all revenue associated with data marketplace partners (LiveRamp, Oracle, AWS, etc.) including audiences, measurement and data licensing.

Bellevue, Washington, Us

Led entry into Ad Tech ecosystem, facilitating multiple strategic partnerships in data management and audience targeting space

Austin, Texas, Us

• Developed unique strategy to capture convergence of Tech, Telecom, and Entertainment industries • Designed and rolled out several unique data products including Telecom Switchers, Device-o-Graphics and Device Switchers that have been adopted by Ad Age Top 10 • Business grew at CAGR of 85%, becoming 4th largest business unit in ODC

Austin, Texas, Us

• Designed and rolled out Oracle Media & Entertainment data taxonomy• Led creation of GTM collateral including pith decks, one-sheets, and thought leadership editorials • Led acquisition of new data assets including deals with Vertical Mass and others• Business grew at CAGR of 122% over the 2.5 years of my tenure

Austin, Texas, Us

• Part of 3 person team advising Oracle Data Cloud executive team on expanding into new business verticals, creating business unit called “Industry Verticals”• Developed launch plan, target account list and product roadmap for 3 of the 5 business units launched• Industry Verticals group grew to a $100M+ business unit in just 2 years.

• Developed & executed multi-channel digital strategy that included social, programmatic, direct to pub, search, and automated text to boost name ID and supporter base • Set budget, created reporting dashboard, wrote ad copy and secured 6 figure funding for digital efforts, making it the primary advertising medium• Name ID went from less than 20% to over 75% during my tenure as digital director• Campaign secured endorsement of the state’s largest newspaper and garnered 30% of the vote on election day

Redwood City, Ca, Us

-Created 2016 Publisher Solutions product marketing plan-Spearheaded roll-out of self-serve campaign forecasting tool for platform clients and worldwide sales orgo Worked closely with engineering and product management to suggest and implement improvements and updates to the UI pre-launcho Created strategy for rollout and training; successfully executed botho Reduced case workload for North America Solutions Marketing team by 20-30%Provided sales strategy support Rocket Fuel Brand GTM teamo Developed marketing materials for large budget pitches ($1M+)o Created unique GRP forecasting tool for use by product marketing and sales overlays

Redwood City, Ca, Us

Rocket Fuel is a technology company that leverages Big Data and Artificial Intelligence to place advertisements. We work with 84 of the top 100 brands to serve their digital advertisements to the right audience, on the right website at the right time.-Drove pre-sales collateral and strategy for high-budget sales pitches, averaging $3M in revenue/quarter-Developed customer-specific technical solutions related to product strategy, platform and technology implementation, campaign setup, forecasting, and attribution for our worldwide sales organization-Created Rocket Fuel’s unique entertainment vertical strategy and sales package

Economics

Education record