At the forefront of RBC, TiE and other companies my role as a Startup Mentor involves steering entrepreneurs through the complexities of business modeling and strategy. Harnessing my expertise in global transformation, business partnering and CRM, I am committed to transforming nascent ideas into successful ventures with tangible market presence.With concurrent responsibilities as a Business Advisor in Product Engineering, we delve deep into market dynamics and customer behavior to inform strategic decisions. This dual engagement leverages my competencies in process improvement and business coaching, ensuring startups and products not only enter the market but thrive in competitive environments.