John Frazier Email & Phone Number

Stephenson, Va, Us

Missoula, Montana, United States

Managed and built Complexly's merchandising strategy from product-ideation, forecasting, budgeting, manufacturing, and scheduling, to marketing strategy, product-photography, and copywriting. Worked with several business-units within Complexly (Bizarre Beasts, Crash Course, Eons, Journey to the Microcosmos, and SciShow) to provide customized merchandise, using customized workflows maintained through Airtable, Google Workspace, and Slack.Designed, developed, implemented, and maintained several e-commerce websites for Complexly including complexly.store, crashcoursecoin.com, scishow.rocks, and microcosmos.store. Each required customized code to provide advanced features to customers and to the business units.Delivered 40%+ growth for the annual Crash Course Coin program two years in a row. Provided daily analytics, analysis, and subsequent action-plans during each campaign that allowed us to make adjustments to the campaign on the fly.Created the massively successful SciShow Rocks Box subscription program that has provided high-quality and ethically-sourced rocks, minerals, crystals, and fossils to over 7,000 paid subscribers.

Las Vegas, Nevada, United States

The premiere destination for Star Trek fans who want high-quality merchandise that celebrates their fandom!

Stephenson, Virginia, United States

Las Vegas, Nevada, United States

Developed and managed Ukonic's digital marketing strategy, including creating a customized headless Shopify e-commerce solution to drive fans of our work directly to our retail partners. Developed and managed Ukonic's customer-service processes with a focus on driving positive customer experiences, warranty-processing, and tracking necessary for CPSC compliance. Successfully trademarked and policed Ukonic's brands to help combat intellectual property-infringing merchandise within Amazon and Walmart marketplace stores. Managed, staffed, designed, and built Ukonic's trade-show and fandom-convention appearances including San Diego Comic-Con, Creation's Mission Chicago, Creation's 56-Year Mission las Vegas (aka Star Trek Las Vegas), and more.

Remote

Managed Social Media, and developed, launched, and maintained the crowdedcoop.com eCommerce site. Worked with influencers to grow The Coop's social media following and presence. Implemented analytics to discover potential growth opportunities. Created and implemented an email-marketing system and mailing list.

Remote

Responsible for negotiating and implementing pop-culture and video-game licenses. Calculated viable royalty rates, and worked with business entities to maintain profitability against projected royalties. Also worked with licensors to manage product launches, product approvals, asset management, and marketing beats.

Fairfax, Virginia, United States

Managed a huge catalog of thousands of SKUs for the world's first nerdy eCommerce site. Acted as team-leader and mentor to a team of buyers in both the hardlines and softlines business. Worked with management to implement processes, reports, and systems to allow for greater visibility and accountability into our buying practices. Only simultaneous double-winner of the coveted "Golden Timmy" award in ThinkGeek's history for my role in our successful ERP rollout.

Round Rock, Texas, United States

Hired to develop and implement several external and internal HR tools, written in ASP, to bring the best candidates possible to Dell. Later transitioned to the Dell-Online team where I was, with a team of several others, responsible for the eCommerce checkout software at Dell.com. Accomplishments included: - Team Leader for the original Discounts & Coupons engine, extending Microsoft's Commerce Server's discounting capabilities to allow for cart-level and shipping discounts - Migrated Dell's MCS & ASP implementation to Microsoft's .NET architecture - Working with international developers in the UK, successfully migrated their eCommerce system into a localized instance of Dell's eComm system - Implemented security solutions and processes to eliminate vulnerabilities in our credit-card processing back-end - Worked with stakeholders in the business to increase visibility and accountability in testing and feature rollouts