- Developing and implementing Social Media plan and activities (Facebook, Instagram, Linkedin)- Responsible for International Press Office activities and developing of media contacts- International Media Planning and Media Buying- Coordinating content and production of the “FAEnews360" corporate magazine

- Responsible for maximizing the hotel's revenues by developing programs to increase occupancy- Developing marketing packages and promotions to drive revenue and booking- Channel Management via Seekda ( booking.com. expedia.it, hrs.com, bookingsuedtirol.com)- Review future booking levels and others marketing statistics- Review travel industry research to identify new trends- Develop and execute PR and Communications plans for international (DE, AT, CH)national and local markets- Plan and develop all marketing activities, offline and online,including website and social media pages- Manage and oversight 1 PR Agency, 1 Web Agency and 1 CreativeStudio + photographers, videomakers and printers- Plan and develop all communication materials for the Forest SPA- Execute social media strategy (Facebook and Instagram)- Create and send Newsletters to the marketing database- Event Management (parties, launching events)- Supervising the production of brochures and leaflets- Ensure information about the Hotel is kept up to date regularly viakey channels- Write and edit press releases and press packs- Handle all press enquiries and host media visits- Develop relations with travel blogger and influencers- Maintain the Hotel photography library- Studying competitors' services

- Developing of pluriennal marketing strategy, advertising and communication plan- Defining a strategic market positioning that takes into account customer expectations for each asset- Communicating brand identity through architecture, design, decoration, marketing and events- Managing and controlling of the marketing department budget- Managing and coordinating all marketing and promotional activities- Media Planning and Media Buying- Planning, developing and implementing PR strategies- Responsible for all Press Office activities and developing of media contacts- Speaking publicly at interviews, press conferences and presentations- Collating and analysing media coverage- Managing the PR aspect of a potential crisis situation- Managing and updating information and engaging with users on social media sites such as Facebook, Google+ and YouTube- Supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programmes- Planning events including press conferences, exhibitions, open days and press tours- Hiring and training of marketing staff- Commissioning market research- Studying competitors' services.

- Developing of pluriennal marketing strategy, advertising and communication plan- Managing and controlling of the marketing department budget- Managing and coordinating all marketing and promotional activities- Managing and controlling of Product Management activities- Analysis of customer research, current market conditions and competitors- Media Planning and Media Buying- Developing and implementing Web and Social Media plan and activities- Press Office and PR- Managing internal communications and awareness of corporate direction and mission

Responsible for the Italian Office (Promo Legno) and activities: budget, personnel management, institutional and external relations both in Italy and abroad, marketing & communication activities, web communication and event planning (International architectural conferences).

- Managing all internal and external communication activities- Managing relations with media and PR & Communication agencies- Driving the creation and updating of key corporate communication tools both off-line (house-organ, brochure, annual report, BTL) and on-line (5 internet site and 1 intranet)- Coordinating content and production of the monthly magazine “Optima Salute” and the bimestral "Comifar Comunica".

Managing all communication materials, implementing website.

Tourism: Südtirol Marketing, Mercatini di Natale dell'Alto Adige, Terme di Comano (TN), Belvita - Leading Wellnesshotels Suedtirol, Hotel Adler Dolomiti SPA-Sankt Ulrich - Südtirol, Alpenroyal Grand Hotel Wolkenstein - Südtirol, BIT, International Travel Fair, Milan.Luxury Goods: Staurino Jewels, Dubey&Schaldenbrand Watches.Consumer Goods: Coccolino, Dove, Axe (Lever Fabergè), Milka (Kraft).Banking: Fineco, Hypo Tirol Bank.

Intership by the British Airways Press Office.

Intership by the international Marketing Department.