• Founded an independent medico-legal reporting consultancy specialising in administration, marketing, and business development for expert witnesses in personal injury and clinical negligence cases. Includes previous work with Paul Smith, Consultant Hand and Plastic Surgeon.• Built a network of highly specialised expert witnesses across fields including orthopaedics, plastic surgery, and radiology.• Established relationships with many consultant surgeons in different areas such as spinal orthopaedic surgeons regularly receiving instructions for them for medico-legal reporting.• Developed streamlined operational processes, ensuring high-quality reporting standards and efficient administrative support.• Managed business development, client relations, and financial oversight.

• Created and managed a unique mountain-focused lifestyle brand offering high-end services tailored to clients’ needs.• Developed and implemented marketing strategies and cultivated partnerships to enhance brand presence in the travel and adventure sectors.

• Provided consultancy services for SMEs, predominantly in the medical, travel and hospitality sectors.• Advised a digital marketing agency on business development, securing key client meetings and driving sales pipelines.• Trained business development managers, increasing team efficiency and sales conversion rates.

• Managed all business development, marketing, and administrative tasks for Mr Paul J Smith, a Consultant Hand, Plastic, and Reconstructive Surgeon.• Handled over 200 medico-legal instructions annually in the field of personal injury and clinical negligence claims.• Gained extensive knowledge of medical terminology and procedures, particularly in hand, plastic, and reconstructive surgery, by directly transcribing medical reports and managing client instructions.• Developed a thorough understanding of medical processes and reporting, contributing to the accuracy and quality of medico-legal documentation.

• Founded and scaled a luxury ski chalet business from one chalet to six, with over 100 beds and a turnover exceeding £1 million.• Led all aspects of the business, including sales, marketing, recruitment, training, and operations.• Secured high-profile clients, including celebrity endorsements from Paul Hollywood, Greg Rutherford, Will Young, and others.• Built a strong brand through innovative marketing and PR strategies, earning regular press coverage in The Times and The Telegraph.• Maintained a 70% guest retention rate and high staff retention in a competitive industry.• Developed strategic relationships with suppliers, tour operators, and local partners to deliver a bespoke, high-end experience.• Organised and managed a Michelin-trained chef team, setting the business apart within the luxury ski market.

• Advised on defining Roasting Plant's brand personality, values, and corporate culture, ensuring alignment with the company’s vision and enhancing its market appeal.• Provided strategic insights for Roasting Plant’s international expansion, delivering valuable local market intelligence to support successful market entry and growth.

• Established and built the business development team from the ground up at Text Appeal, driving lead generation, forging strategic relationships, and significantly enhancing the company's market presence.• Secured high-profile clients such as Deutsche Bank, Nikon, Barclays Wealth, Ferrero, Starbucks, Becks, Jumeirah Hotels, and Pringles, alongside renowned agencies including Red Brick Road, Ogilvy, 180, and Ground Zero.• Managed all budgets and client forecasting, ensuring accurate financial accountability, with weekly reporting to the CEO on key performance metrics.• Played a pivotal role in developing and implementing an asset management system, resulting in more efficient, accountable operational processes across the business.• Successfully launched and developed Text Appeal's NYC office, focusing on business development and overseeing legal frameworks, expanding the company’s presence in the USA.• Built strong relationships with top-tier international clients, including Sony Global and Four Seasons (USA), through RFIs/RFPs, client meetings, and high-impact presentations.• Represented Text Appeal at key networking events such as ANA Phoenix, IAA, and Luxury Marketing Council, enhancing brand visibility and establishing connections with key industry stakeholders.