- Focused on holistic impact within the Digital Landscape: combining efforts in multiple digital channels Paid Media (Social, SEM, Display, Affiliates and Partnerships), Owned Media (CRM, Cross-Selling, App and Push Notifications) and Organic (SEO & Direct).- Driving digital growth in client’s companies with agile, product, development and marketing methodologies and strategies towards results.- Delivering impactful growth for FinTech, Banking, Retail, eCommerce, InsurTech, Travel & Brand companies & clients while providing holistic impact in Agile Marketing, MarTech implementation and Innovation capability building.- Run incrementality tests in several digital channels such as SEM, SEO, Display, Affiliates, Referrals, Own Media to acquire and retain users.

- Launch and manage advertising campaigns, identifying the appropriate channels and means for clients.- Development and reporting of all marketing KPIs- Budget managing for paid media and optimization for efficiency and effectiveness- Continuous in-depth analysis and optimization of campaigns, including creative assets, landing page quality score, conversion rate, lead and traffic quality, structure, etc.

•Customer Relationship Management System - HubSpot CRM•Planificación, ejecución y administración de campañas inbound marketing•Creación y seguimiento de campañas SEM•Gestión y administración de las estrategias.•Manejo de relaciones de calidad con cartera de clientes•Gestión de las actividades de marketing con el equipo y los distintos departamentos para optimizar el rendimiento y satisfacción del cliente•Seguimiento: crear y analizar reportes de desempeño para optimizar resultados.

- Redacción de artículos para blogs optimizados con SEO- Planificación y generación de contenidos para RRSS- Ejecución de campañas de Email Marketing- Análisis de rendimiento en Hubspot