Francisco Javier Valiente Ballesteros Email & Phone Number

Madrid, Es

Madrid

Madrid Y Alrededores, España

▣ Pre-sales functions in EMEA▣ In charge of directly managing a relevant volume of the commercial operation.▣ Full cycle management of Key Accounts / Strategic Clients ▣ Report to Strategic Marketing Director Europe.▣ In charge of providing support to the sales teams (11 people).▣ Leader in training matters of a technical-commercial nature.▣ Partner of the Product area in the definition and creation of new solutions.▣ Orientation to Customer Satisfaction. Solid relationships with decision-making levels.▣ Participation in International Events and Fairs.► OBJECTIVE: Consolidate the traditional business in countries such as the UK, Germany, Italy, Spain, Africa and the Middle East, and boost growth in other European territories through new solutions for the Data Center and 4K Broadcast markets. Exercising a key role in channel decisions, as well as in technical-commercial training.► RESULTS:▹ Increase sales of 10GX solutions by 24%▹ Increase the sale of fiber systems by 21%▹ Increase sales in the Hospitality market by 10%▹ Achieve that 80% of the Sales Force reaches 100% of its quota▹ Introduction of IPLMS solutions in markets such as Oil & Gas and Healthcare▹ Consolidation of important accounts in Madrid (Schools, Hospitals, Government)▹ International projects in network infrastructure installation

Madrid Y Alrededores, España

▣ Responsible for attracting, developing, building loyalty and making the business profitable in South Europe▣ In charge of a total turnover of € 4M.▣ Define and implement the commercial and marketing strategy according to countries / markets▣ Management of Key Accounts & Strategic Clients.▣ Report to the European Sales Director▣ Lead a multicultural team of 4 collaborators.► RESULTS:▹ Unification of channels, rationalizing the commercial operation in the different markets▹ Identification of new Partners and development of the Enterprise market (+ 15%)▹ Achievement of specifications in new end users (+ € 250K per project)▹ Success in Greece, within the Enterprise market, winning high impact projects► KEY ACCOUNTS: RTVE | RAI | Turkish Radio Television | Atresmedia | Madrid Digital | Alstom Transport Spain | Brisa Portugal

Madrid Y Alrededores, España

▣ Commercial operation and business development in the Broadcasters market▣ Broadcasters Market: States | Opera Theaters | Events | Others▣ Territories: Spain, Portugal, Italy, Turkey, Greece and Israel.▣ In charge of a total turnover of over € 10M▣ Management of a remote team made up of 2 Internal Channel Account Managers.► RESULTS:▹ Successful migration to HD 3Gb of TV Systems used by large broadcasters, closing large-scale agreements with clients such as RAI, TRT or Atresmedia, and participating with GRT, RTVE and RTP.▹ Compliance with KPIs in different countries, achieving a global increase of 8% in turnover.

Madrid Y Alrededores, España

▣ Commercial operation and business development in the Broadcasters market▣ Broadcasters Market: States | Opera Theaters | Events | Others▣ Territories: Spain, Portugal, Italy, Turkey, Greece and Israel.▣ In charge of a total turnover of over € 10M▣ Management of a remote team made up of 2 Internal Channel Account Managers.► RESULTS:▹ Successful migration to HD 3Gb of TV Systems used by large broadcasters, closing large-scale agreements with clients such as RAI, TRT or Atresmedia, and participating with GRT, RTVE and RTP.▹ Compliance with KPIs in different countries, achieving a global increase of 8% in turnover.

Madrid Y Alrededores, España

▣ Responsible for the development of new markets such as Oil & Gas and Hospitality▣ Consolidation of existing markets: Broadcast, Renewable Energies, Transport and OEM.▣ Integration of the commercial team of 3 companies acquired by Belden in 2007▣ Lead the sales team (7 people) based in Spain.▣ Creation, implementation and monitoring of a specific Cross Selling Plan by country.▣ Support the development of Channels (Distribution, Integrators and End Users)▣ Participate in working groups at European level to create new Products.

▣ Founder. Activity in the Electric Infrastructure Installation market.▣ Direct the daily operations, including: Administration, Purchasing, Sales, Personnel and PRL.► RESULTS:▹ In charge of turnkey projects for clients such as Decathlon (installation in several centers in Spain), Conforama (operations consultancy), Floria Diseño (preliminary engineering and start-up of facilities for its clients) or Toyota (implementation of an audiovisual system)▹ Distribution of products for the IT sector, such as wireless and security systems.

▣ Creation and management of the operations department.► OUTSTANDING PROJECTS:▹ Start-up and consolidation of the Via Digital installation nationwide.▹ Migration from X.25 to Frame Relay in BBVA offices▹ VSAT installations for Telefónica Data in projects such as S.A.I.C.A▹ Installing occasional events for T.S.A. (Telefónica Audiovisual Services)▹ Management of the facilities for the start-up of Ola Internet in Spain.▹ Management of Albura facilities (Red Eléctrica de España Telecomunicaciones)

▣ Product manager for all BELDEN cable products.▣ Pre-sales functions for the entire commercial network (8 branches)▣ Training and advice to the commercial network.▣ Marketing.▣ Selection of new Products.▣ Technical Support.► OUTSTANDING PROJECT:▹ Design of the fiber network for the Santiago Bernabéu stadium.

Post Degree, Marketing And Sales Management

Ingeniería En Telecomunicaciones *Especialización En Sistemas Electrónicos