I worked in collaboration with cross-functional teams such as product managers, developers and marketing professionals to ensure that projects were aligned with the product's vision and strategy. I was responsible for user research, creating wireframes, handing over for development and documentation, as well as monitoring metrics and analyzing feedback. I balanced the results with the users' needs, the company's brand, technical limitations and commercial objectives. I provided the look and… Show more I worked in collaboration with cross-functional teams such as product managers, developers and marketing professionals to ensure that projects were aligned with the product's vision and strategy. I was responsible for user research, creating wireframes, handing over for development and documentation, as well as monitoring metrics and analyzing feedback. I balanced the results with the users' needs, the company's brand, technical limitations and commercial objectives. I provided the look and feel of the product according to the brand guidelines, solving users' problems. I carried out usability tests and continually analyzed user feedback to improve designs. Show less

I created user-centered solutions that met the client's needs during the product development process. I designed the sign up journey for Banco ABC and to facilitate the user experience and generating revenue for the bank. I carried out research with users to identify their needs, objectives and problem areas, as well as internal ceremonies, such as the design critique, for better delivery. I prepared user flows, wireframes and prototypes that demonstrated the design solutions.

I had the opportunity to create a financial platform for small businesses, designing the interface for the entire user journey. I identified opportunities to improve products and features. Kept the platform up to date with industry trends, market conditions, and consumer preferences. Improved existing projects to meet industry or consumer needs. Presented product design ideas to leadership and external partners for guidance when needed.

I'm a passionate design professional specializing in Branding, Product Design, User Experience, and User Interface. I have solid experience in creating engaging brand identities and innovative products, constantly striving for excellence at the intersection of aesthetics and usability. Throughout my career, I have collaborated with multidisciplinary teams, transforming concepts into meaningful experiences for users. With honed skills in branding strategies and user-centered design, I am… Show more I'm a passionate design professional specializing in Branding, Product Design, User Experience, and User Interface. I have solid experience in creating engaging brand identities and innovative products, constantly striving for excellence at the intersection of aesthetics and usability. Throughout my career, I have collaborated with multidisciplinary teams, transforming concepts into meaningful experiences for users. With honed skills in branding strategies and user-centered design, I am committed to driving brand success through impactful visual solutions and memorable experiences. Show less

Enthusiastic about transforming ideas into engaging visual narratives, I have expertise in Branding, Advertising, and Graphic Design, with an innovative approach to designing video scripts. My background includes the creation of striking brand identities, focussing on the integration of visual strategies and persuasive messages. Collaborating with multidisciplinary teams, I ensure that each project tells a unique and memorable story, driving brand success.