Frank Schmidt's Location
United States, United States
Frank Schmidt's Contact Details
Frank Schmidt work email
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Frank Schmidt personal email
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Frank Schmidt phone numbers
About Frank Schmidt
Every brand has a story. My passion is helping them tell it. From engaging content to media and brand strategy, I work diligently to excite and motivate target audiences, deliver on KPIs, and impact bottom lines.
Frank Schmidt's Current Company Details
The Master Trades Group
Brand Manager
Frank Schmidt Work Experience Details
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Senior Brand ManagerThe Master Trades Group Sep 2022 - Present
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Account SupervisorMindgrub Feb 2022 - Sep 2022Baltimore, Maryland, United States -
Senior Brand StrategistStanley Black & Decker, Inc. Apr 2021 - Feb 2022Towson, Maryland, United States• Developed, planned and executed brand activation & go to market strategies• Executed brand plans via a multi-channel marketing approach (PR, Digital, POS, Print, Social)• Oversaw multi-faceted initiatives for new and emerging consumer segments• Developed a cohesive, Omnichannel step-up strategy for CRAFTSMAN’s mechanics tool lines• Implemented brand marketing plans focusing on demand creation and end user acquisition• Analyzed market trends and competitors to create… Show more • Developed, planned and executed brand activation & go to market strategies• Executed brand plans via a multi-channel marketing approach (PR, Digital, POS, Print, Social)• Oversaw multi-faceted initiatives for new and emerging consumer segments• Developed a cohesive, Omnichannel step-up strategy for CRAFTSMAN’s mechanics tool lines• Implemented brand marketing plans focusing on demand creation and end user acquisition• Analyzed market trends and competitors to create actionable recommendations• Led the product lifecycle of CRAFTSMAN’s core lines, accounting for 80% of revenue• Spearheaded influencer and corporate sponsorship efforts, creating new customertouchpoints and increased customer engagement Show less -
Digital & Brand StrategistMission Media, Llc May 2018 - Apr 2021Baltimore, Maryland• Lead in the development of brand platform and roll-out strategies • Oversee campaign lifecycles for digital and traditional marketing, including PPC, SEO, content marketing, email marketing, and social media• Coordinate projects with internal teams to ensure deadlines and budgets are met• Head day-to-day client communication and foster an optimal working relationship • Perform preemptive analysis on projects to make data-driven recommendations• Write comprehensive… Show more • Lead in the development of brand platform and roll-out strategies • Oversee campaign lifecycles for digital and traditional marketing, including PPC, SEO, content marketing, email marketing, and social media• Coordinate projects with internal teams to ensure deadlines and budgets are met• Head day-to-day client communication and foster an optimal working relationship • Perform preemptive analysis on projects to make data-driven recommendations• Write comprehensive creative and project briefs• Conduct rigorous industry analysis and market research to understand customer behavior Show less -
Digital Marketing StrategistAlexander And Tom, Inc Feb 2016 - Apr 2018Baltimore, Maryland Area• Create and continuously optimize client SEM campaigns • Research real-time bidding and programmatic advertising opportunities for clients • Assist in preparing proposals, budgets, and contracts • Utilize the Google AdWords platform to plan and implement campaigns • Observe and track project progression, assuring deadlines are met • Monitor and optimize SEO strategies to increase traffic • Evaluate analytics data across many platforms and provide strategic… Show more • Create and continuously optimize client SEM campaigns • Research real-time bidding and programmatic advertising opportunities for clients • Assist in preparing proposals, budgets, and contracts • Utilize the Google AdWords platform to plan and implement campaigns • Observe and track project progression, assuring deadlines are met • Monitor and optimize SEO strategies to increase traffic • Evaluate analytics data across many platforms and provide strategic recommendations • Maintain monthly Social ad placements and budgets across a multitude of platforms • Write and A/B test email and landing page CTAs for clients • Gather weekly, monthly, and yearly reporting on campaign KPIs • Research and write blogs on trending topics and A+T’s core competencies • Preform social and SEO audits to pinpoint digital opportunities • Review contracts, planning documents and safety documents Show less -
Digital & Social Marketing CoordinatorMileone Autogroup Jun 2013 - Feb 2016Towson, Maryland• Oversaw the transition of 50+ dealership sites from vendor to vendor insuring quality control• Aided in the placement of digital marketing materials• Reviewed and published ecommerce materials across 100+ webpages• Optimized and maintained Social Media and reputation management profiles for 80 dealerships• Pulled and analyzed website analytics and AdWords reports• Created and implemented emails and banner ads• Edited, updated & supported web content creation and online… Show more • Oversaw the transition of 50+ dealership sites from vendor to vendor insuring quality control• Aided in the placement of digital marketing materials• Reviewed and published ecommerce materials across 100+ webpages• Optimized and maintained Social Media and reputation management profiles for 80 dealerships• Pulled and analyzed website analytics and AdWords reports• Created and implemented emails and banner ads• Edited, updated & supported web content creation and online placement across multiple platforms• Provided daily web content support for 80 dealerships• Researched and developed copy for dealership webpages• Acted as a one-to-one liaison with brand compliance offices to ensure editorial standards are met• Developed digital marketing best practice guidelines Show less -
Social Media And Ecommerce Coordinator (Part-Time)Petes Cycle Apr 2010 - Jun 2013• Tracked buyer’s trends and spending habits to be used for both traditional and social marketing• Organized products and shipping for eBay sales; upheld high customer service standards• Prepared media for Pete's Cycle, Inc. in both traditional and digital media settings• Lead a team in utilizing social media including Facebook, Twitter and Instagram to establish brand awareness and increase store sales -
Marketing & Advertising InternCbs Radio Jul 2012 - May 2013Baltimore, Maryland Area• Utilized an email database to expand and attract potential clients and listeners • Identified new opportunities for marketing within a younger demographic • Facilitated an on-air radio contest for exceptional high school student-athletes • Assisted in leading a direct marketing interaction with the Baltimore Ravens• Researched, organized and execute information for a sales pitch to clients
Frank Schmidt Skills
Social Media Marketing
Facebook
Social Media
Social Networking
Direct Marketing
Online Advertising
Advertising
Microsoft Office
Marketing
Marketing Strategy
Team Leadership
Marketing Communications
Powerpoint
Digital Marketing
Leadership
Market Research
Online Marketing
Blogging
Press Releases
Sales
Microsoft Word
Project Planning
Microsoft Excel
Public Speaking
Event Planning
Email Marketing
Client
Client Relations
Frank Schmidt Education Details
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Marketing -
Archbishop Curley High School3.8
Frequently Asked Questions about Frank Schmidt
What company does Frank Schmidt work for?
Frank Schmidt works for The Master Trades Group
What is Frank Schmidt's role at the current company?
Frank Schmidt's current role is Brand Manager.
What is Frank Schmidt's email address?
Frank Schmidt's email address is sc****@****ker.com
What is Frank Schmidt's direct phone number?
Frank Schmidt's direct phone number is +1 410 704*****
What schools did Frank Schmidt attend?
Frank Schmidt attended Loyola University Maryland, University Of Baltimore, Archbishop Curley High School.
What are some of Frank Schmidt's interests?
Frank Schmidt has interest in Online Media Placement, Packaging, Social Strategy, Creative Advertising, My Professional Interests Include, Branding.
What skills is Frank Schmidt known for?
Frank Schmidt has skills like Social Media Marketing, Facebook, Social Media, Social Networking, Direct Marketing, Online Advertising, Advertising, Microsoft Office, Marketing, Marketing Strategy, Team Leadership, Marketing Communications.
Not the Frank Schmidt you were looking for?
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Frank Schmidt
Mba Candidate At Usc Marshall | Ex Capital Markets | Bs Math And PhysicsLos Angeles, Ca1pmrloans.com -
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