Frank Chen Email & Phone Number

中国 北京市

freelancer：1.As the campaign owner，help the CMO team of Cloudflare to organize events and meetings to improve brand awareness and leads generation.2.Find new channels and digital data cooperaters，work out C level TA sales leads chances with data mapping and operation.

中国 北京市

Led digital marketing efforts for the company, and developed digital channel to drive the business growth and transformation with digital campaigns. Took responsibilities for developing digital strategies to increase brand awareness, client conversion and retention. 1.Developed, managed, and optimized digital marketing campaigns and media spend across owned, paid, and earned channels, such as Wechat/ Baidu/ Douyin and vertical media, etc.2.Upgraded TANDA official website to improve client information acquisition and experience. Developed SEO/SEM keywords strategy to sustain brand exposure at leading position to drive traffic and leads.Over 1,000 additional media leads were accumulated within two months, resulting in millions in sales order.3.Led the development of Wechat MP store, which was a new cloud-based distributor management platform. Organized market and industry research to explore digital distribution O2O channel business models.

中国 北京市 海淀区

As the head of creative center, and owner of byte-biz such as education, intelligent hardware, B2B in growth marketing, take responsibilities for brand promotion, sales growth, media strategy and creative strategy. Build and manage the creative team, which is aimed at improving cost efficiency by precipitating methodology and showcase. Take responsibilities for online growth marketing strategy delivery and channel efficiency improvement, integrating data analysis, products, media and other resources. Output strategy for the growth of each bytedance business, expand innovation channels, and obtain brand and effect improvement.字节教育、智能硬件、ToB、短视频等业务（APP）增长营销中台负责人，线上素材中心负责人，负责品牌策划推广、广告投放、媒介策略、用户画像定位、内容创意、销售转化等。管理品效创意团队，为业务提供素材，并沉淀方法论、标杆案例。

中国 北京市 朝阳区

Lead the BMW growth marketing team to provide performance driven marketing strategic services and leads generation for BMW Automobile. Lead the media growth team to build a BMW online media resource pool, establish a reasonable evaluation mechanism, and continue to obtain sales transformation for the brand.

中国 北京市 朝阳区

Provide integrated marketing services for Dell direct sales business and Dongfeng Renault, include demand generation，online and traditional advertising business, social media and content communication, full monitoring and effect transformation, and helping DELL consumer & toB direct sales business to achieve counter-market growth in the past five years. Improve Dongfeng Renault media strategy and channel performance efficiency under the background of annual marketing expenses were cut down but sales target achieved.

中国 北京市 朝阳区

Provide media strategy and data analysis services for insurance finance, FMCG and Airlines industry.