Fran Li Email & Phone Number

Shanghai City, China

1. Developing media strategies and managing athletes /IP event/branding campaigns from planning to execution2. Managing media relationships and developing strategic partnership with key media channels, including social media, we-media, live stream media and video-sharing media，etc3. Evaluating media results and improving the performance4. Explore new media.

Shanghai City, China

1. Managed Cooking Experience consumer activity campaigns from concept, strategies, to execution2. Developed marketing proposal for various products and brands， such as offline promotion for Japanese Inaniwa Udon，book publishing activity for CITIC Press， upgrading proposal for K11’s Zona Fresca（gourmet area）.3. KOLs cooperation and contract drafting.4..

Shanghai City, China

1. Worked with project leader on social media (Weibo, Wechat) planning and content creation2. Participated in digital communication campaigns, through planning, execution and result evaluation. Such as EPR campaign for Bausch + Lomb, new product launch campaign for Dyson, etc.3. KOLs & new communities management， Media platform cooperation （such as.

Shanghai

Interim Management Solutions (IMS) is an Executive Search services boutique and the leading Interim Management provider in China. It is an arm of JMGemini, one of the first HR and Recruitment companies to set up in China 20 years ago this year.1. Responsible for the company’s prime account of professional social network to search candidate，meanwhile.

Shanghai

1. Worked closely with two directors on various sourcing projects  2. Supported two directors working on an optimization of process and layout in workshop project for a foreign aviation products manufacturer in 2011.   3. Supported two directors working on production line setting up projects for one of the world's leading manufacturers of escalator and.

Shanghai