Freddy A E Email & Phone Number

Over 27 years of rich & diverse experience in Sales, Distribution and General Management, in both Consumer Durable & FMCG sectors at Blue Star Ltd. & Hindustan Unilever Ltd (HUL). Successfully delivered exponential sales growth, focusing on excellent execution & team motivation, resulting in impressive market share gain of different product categories in multiple channels.• Proficiency in setting up robust & lean sales & distribution infrastructures leveraging technology to deliver cost efficient GTM programmes,• Entrepreneurial in spirit, actively involved in launching & scaling of various start-up categories, channel development programmes and technological initiatives to enhance revenue,• Vast experience in rolling out the Last Mile of various Go-To-Market strategies, embracing the digital technologies to speed up the transformation journey,• Driving excellence through flawless execution while simultaneously grooming future leaders,• As member of the coveted CD (Customer Development) Top 50 in HUL, actively participated in chalking the Key Growth Drivers for the company,• As Regional Sales Manager in Blue Star Ltd for West Region, my primary goal was to drive business growth & market share of the core Room Air Conditioner business while simultaneously establish and build other nascent product categories like Air Coolers, Water Purifiers & Air Purifiers.My experiences have transformed me into a proven leader with outstanding relationship building skills, strong communication abilities, and exceptional emotional intelligence, one who excels in both matrix and hierarchical structures.Recipient of the coveted Compass Award – Gold Category (2013) from HUL CEO, Mr Sanjiv Mehta, for outstanding growth in the Color Cosmetics Division, South India.