Key activities : - Definition and implementation of trade policy for retail and DIY chains.- Development of national brand Allibert by contracting sales and promotional agreements with buyers.- Category management with partners and private label development.- Creating sales objectives by forecasting and developing annual sales quotas for regions - To realise projection expected sales volume for existing and new products.- To establish and adjust selling prices by monitoring costs, competition, and supply and demand.- Sales force and trade marketing management.

Sales Manager France (Food / Specialist / Discount and DIY chains). Uniross is the rechargeable specialist (batteries, chargers and electrical devices). - Go-to-market strategy for french market.- Responsible for the negotiations with distributors buyers. - Listing Uniross Brand in shelf space. - Private labels development for hypermarket and specialist chains (80% market share in France).- Sales team and trade marketing management.- Sales business unit and operating budget management.

Hypermarket Key Account in charge of Carrefour / Auchan / Casino and e-business channel.- Customer relationship development.- Assortment negociation / Listing products.- Category management.- Annual sales agreements.- Budget management of sales activites.

Management of sales team (10 persons) for food and non food chains (Carrefour / Auchan / Casino / Darty / Conforama / Boulanger).- Creating sales tools and plans visit by chains.- Analysing and compilations of shelves space.- Monitoring results with kpi.- Coaching sales team in customers situation.- Sales team training to the sales method.

- Dealing with regional distributors and local wholesalers (Gitem / Leclerc / HyperU). - Listing products for permanent assortments and promotional actions.

Area Turnover = 7 M€. - Management of the first area in France.- 120 customers (Wholesalers, buying groups, specialists, retailers and kitchen stores). - Specialist in Kitchen appliances (built-in products). - Taking orders to develop turnover.- Negociation with buyers in stores.- Monitoring the rate of products in shelfspace (at right place, at right price).