Frédéric Ligeour Email and Phone Number
Frédéric Ligeour work email
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15 years experienced sales executive, especially in FMCG and retail industries gained through customer acquisition and account management working for multinational companies such as Heineken, Boniquet Sparchim and Keter. Sound and proven capabilities to develop sales in current and new accounts. Very motivated person, committed to its work environment, teammates and employers, goal-oriented and customer focus. I love to tackle new challenges and overcome difficulties to achieve my sales and professional objectives. Specialties: General management, leadership management, team management, sales management, key account management, key account development, new business development, growth strategy, market penetration, market development, retail, negotiation, international agreements, private label (MDD/PL), premium brands, cross & up selling, tailored products, product development, business trade fairs, small & medium size business, business acumen, consumer goods, FMCG, DIY, e-commerce, digital marketing, digital sales.
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General Manager Spain And PortugalV33 IbericaMadrid, Es -
General Manager Spain & PortugalV33 Iberica Nov 2021 - PresentMadrid, Comunidad De Madrid, España* Led a team of 30+ between internal employees and external workforce and oversaw daily operations, resulting in a big increase in overall productivity.* Implemented cost-saving measures that reduced operational expenses by 20% while maintaining high-quality service.* Successfully executed a company-wide reorganization, improving efficiency and communication across departments.* Develop sales and revenue with double digit growth. -
AssociateTime For The Planet Oct 2022 - PresentMadrid🌎 Time for the Planet is a non-lucrative association, ambitious and passionate, which is dedicated to tackle the most urgent problem for humanity: global warming.🌱 Time for the planet is based on #entrepreneurship, #collectiveintelligence and the sharing of its solutions through #opensource.Want to know more or bring your support?Visit the website:https://www.time-planet.com/fr https://www.time-planet.com/en https://www.youtube.com/watch?v=zYGB8HxfMUI -
General Manager France & UkHugworld Oct 2019 - Oct 2021Madrid Area, SpainCristalinas is manufacturing and commercializing air fresheners, aerosols, candles, disinfection and cleaning products.Responsibility and management of the French & UK subsidiaries: • Development and application of the strategic plan• Member of the Steering Committee• Definition and implementation of commercial and marketing policy• Trade marketing development• Annual launches of new products• Team management, HR • Business development for new customers and markets• Full responsibility for the P&L -
Key Account ManagerKeter Apr 2015 - Oct 2019Madrid Area, SpainWorld’s leading manufacturers and marketers of plastic consumer products, and a global trendsetter in the do-it-yourself (DIY), household and garden products markets.Managing retail and do-it-yourself (DIY) key accounts: • Negotiation of commercial agreements.• Involved in International Agreements Negotiation. • Managing P&L and annual budget.• Promotional activities negotiation & implementation.• Management of listings, product mix and launch of New Products.• Team Management: Agents for the managed accounts. -
Key Account ManagerGrupo Boniquet-Sparchim May 2013 - Apr 2015Madrid Area, SpainGrupo Boniquet Sparchim develops personal care and cosmetic products and brings professional solutions to companies looking for Private Label or White brands. With a turnover of 70 M€ it employs more than 350 employees, produces in factories based in Spain and México and ship its products to more than 40 countries.Reporting directly to the Commercial Director this position includes the following responsibilities:* National & International Account Management: In charge of clients in Spain, France, Belgium, Germany, UK, Turkey and Australia. Managing Key Accounts like Novartis, Alliance Healthcare, Revlon, Spotless, Eau Ecarlate, Reckitt Benckiser, Church & Dwight, AC Marca, Cosnova, Flormar, Delaval, Acofarma, Gynea, Recomed and Auchan France.* Client Acquisition: Find new clients for the manufacturing of Private Label products.
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Key Account Manager & Sales SupervisorGrupo Frial Jun 2012 - May 2013Madrid Area, SpainGrupo Frial is a Spanish company specialized in high quality "charcuterie" (cooked and cured meats). The company operates on the Spanish market with 2 well-recognized brands: Frial for cooked meat (processed pork and poultry meat) and Sanchez Montero for cured meat (pure Iberian ham products).Reporting directly to the CEO of the company, this position includes these four areas with the following responsibilities:* National & Regional Account Management: Retail (Leclerc, Ahorramas, Grupo El Árbol, Consum, Coviran) and gourmet food chains (Mallorca, Vait, Embassy).* Point of Sales Management: Direct negotiation and supervision of the national promotional activities in Carrefour and Grupo El Corte Inglés.* Sales Supervision: Sales team creation and management, design of sales strategies and action plans, budget and global year objective, procedures setting-up, dashboard and reporting for CEO.* Export: Design and coordination of an export strategy, target of the new export markets and direct negotiation with foreign clients.
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Point Of Sales Manager (Off-Trade Channel)Heineken España, Sa Apr 2010 - Nov 2011Madrid Area, SpainPOS Manager at the Food department for retail accounts: Center of Spain area. Visit and negotiation with the following retailers: Grupo El Corte ingles, Carrefour, Alcampo, Mercadona, Eroski, Caprabo, Leclerc, Ahorramas, Supersol, Hiper Usera, Simply, Dia, Lidl. Awards: Best exposition in point of sales during 5 consecutive months (April, May, June, July, August) in the monthly priority index card.6 months at the "Non Alcoholic Beer" team in the marketing department. Support to Shandy Cruzcampo, Buckler 0,0 and Kaliber brands. Collaboration in a strategic project of non-alcoholic beer portfolio reorganization (project SIMPLE). In charge of the 2 main websites (buckler.es and shandycruzcampo.com). -
Sales Trainee (On-Trade Channel)Heineken España, Sa Nov 2009 - Apr 2010Traineeship of the Heineken National Graduate Program. 6 months of commercial training, in 2 Heineken distributors with 2 missions in horeca channel:• Client acquisition in cold visit: 40 new customers in 4 months. • Study of the "non alcoholic beer" (NAB) market (Buckler - Kaliber - Shandy Cruzcampo) to promote it in north market. -
Assistant Product ManagerLactalis Iberia, Sa Apr 2009 - Oct 2009Madrid Area, SpainMultinational Food Company specialized in dairy products (World’s 2nd Leading Dairy Group) with brands as Lactel, Président, Galbani, Société, Salakis, Bridel, Chufi, Choleck, Puleva, etc.Assistant Product Manager Horchata (Chufi) & Milk Shake (Choleck): Support of the Long Term Plan and Marketing Plan of Chufi and Choleck brands, data panels (Nielsen & TNS) and internal data analysis, sponsorship and events organization (Barcelona World Race), storecheck, development of national advertising campaign, briefings of communication agencies and suppliers (Tetrapack), project list reporting (weekly) and steering committee preparation.
Frédéric Ligeour Skills
Frédéric Ligeour Education Details
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Marketing & Communication -
Business Administration -
Business Administration
Frequently Asked Questions about Frédéric Ligeour
What company does Frédéric Ligeour work for?
Frédéric Ligeour works for V33 Iberica
What is Frédéric Ligeour's role at the current company?
Frédéric Ligeour's current role is General Manager Spain and Portugal.
What is Frédéric Ligeour's email address?
Frédéric Ligeour's email address is fr****@****ent.net
What schools did Frédéric Ligeour attend?
Frédéric Ligeour attended Escp Business School, University Of Valencia, Kedge Business School.
What are some of Frédéric Ligeour's interests?
Frédéric Ligeour has interest in Obstacle Course Racing (Ocr), Biking And Snowboarding, Boxing And Snowboarding, Obstacle Race, Paddle, Biking, Running, Swimming.
What skills is Frédéric Ligeour known for?
Frédéric Ligeour has skills like Negotiation, Key Account Management, Teamwork, Sales Management, Business Development, Key Account Development, Marketing, Account Management, Fmcg, Marketing Management, Retail, Problem Solving.
Who are Frédéric Ligeour's colleagues?
Frédéric Ligeour's colleagues are António Picamilho, Fernando Martín Gil, Ricardo Arredondo Monreal, Elia Tudela Royo, Albane Roisin.
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