Serve as a senior market and capability leader for Federal Health IT, Life Sciences, and Public Health clients, with responsibilities encompassing strategy, business development, delivery, and operations. Chart and lead growth initiatives among key HHS client accounts via superior delivery engagements, the shaping of new opportunities, and serving as a trusted advisor among senior-level clients.

Led business development and growth strategy efforts to include consultative solution development, cultivation of client relationships, qualification of new engagements, and ensuring successful execution of the capture and proposal lifecycle.

Worked with graduate-level MSBA students to discover the processes and techniques by which businesses use data to raise productivity, improve decision making, and gain competitive advantage.

Plan and lead transformational growth initiatives for HHS clients that rely on Booz Allen's strategic investments in Digital Experience, Modern Software Development, Cognitive Search, Data Science, and Service Design.

Developed and implemented omnichannel engagement strategies among federal stakeholders who require Digital Services using the Agile & DevOps methodologies in the Cloud. Provided extreme value through the active leadership of large, cross-functional teams in the pursuit and capture of strategically-targeted, high-profile contract opportunities.A cross-section of Aquilent's client base included:

Served as the digital practice lead for one of the largest advertising agency/PR firms in the Baltimore - Washington metro area. Supported national clients with expert knowledge across search, display and social media domains. Also led the integration of user experience, mobile and web content management functional areas. Following are examples from broad digital engagements led by Fred in his role at Crosby Marketing:

Provided digital leadership, subject matter expertise, and project delivery frameworks for one of the region's top, full-service advertising/PR firms. Led cross-functional teams to implement performance-based digital media programs on behalf of commercial clients such as Kaiser Permanente, Sylvan Learning, and ADT.

Responsible for generating highly qualified leads via digital media channels to support 1,100 Sylvan Learning Centers across North America.

Started the formal digital practice for the largest full-service advertising agency in Baltimore. Key responsibilities included client strategy, new business development, and project leadership for national clients that included Dow Jones, Vanguard, and Gaylord Hotels.

Served on core marketing team to build digital marketing strategy for new online grocery delivery service. Led execution of web marketing programs to include online display, e-mail, and strategic partnerships with online portals.