Fred Salmon Email & Phone Number

London, England, United Kingdom

I run the agency production team at Drum, producing our larger campaigns and managing our team of producers across the department.

London, England, United Kingdom

Senior producer working across multiple projects and clients. 8 sponsorship idents and 4 x 30” TVC for Go Compare, animated brand film and influencer campaign for Ocean Bottle, and a yearlong amplification social campaign for Coral.

Managing some of the UK’s largest 360° advertising campaigns for national broadcaster Sky’s internal creative agency. Most recently led the UK campaigns for Premier League Start of Season 2020, Gangs of London, F1 launch 2020, COBRA, Sky Cinema Christmas (2018 & 2019), and Game of Thrones S7 and 8.• Managing large scale, national and international 360° campaign productions.• Working with external studios and production companies, within strict parameters and using highly… Show more Managing some of the UK’s largest 360° advertising campaigns for national broadcaster Sky’s internal creative agency. Most recently led the UK campaigns for Premier League Start of Season 2020, Gangs of London, F1 launch 2020, COBRA, Sky Cinema Christmas (2018 & 2019), and Game of Thrones S7 and 8.• Managing large scale, national and international 360° campaign productions.• Working with external studios and production companies, within strict parameters and using highly confidential content.• Leading on all negotiations with agents/production companies for on and off-screen talent.• Working closely with directors and creatives to deliver their creative vision. • Leading all stages of a campaign, across all media, ensuring all content feels like it is part of one cohesive campaign.• Driving more on-screen value by using knowledge and expertise to inform the decisions made and strategy implemented.• Production, agency and broadcast experience – knowledge of formats, cameras, lighting, studio and location equipment.• Media management and post-production workflows (including VFX and audio).• Detailed knowledge of digital display delivery (DoubleClick, HTML5 etc.).• Project management and budgeting.• Strong understanding of complex 360° production techniques for all media – TV, cinema, digital, social, print and stills. Show less

Integrated campaign producer on the latest Johnnie Walker campaign, responsible for the successful launch of this 360 campaign across 14 countries.Working with the TV & digital team producing several campaigns for Smirnoff, Pimms, Calvin Klein and J&B.

London, United Kingdom

Producer across three key sports campaigns, Formula One, Masters and The Ashes. TV, print, OOH, social and digital display production and delivery.

Overseeing the Baileys Christmas “Here’s To Us” campaign in Western Europe. TV, online, digital display production and delivery across 6 countries.

London, United Kingdom

Overseeing conception, implementation, budget, post-production and delivery of content for major online, TV and cinema campaigns. Working directly with clients such as Calvin Klein, Michael Kors, Captain Morgans, Haig and Smirnoff.

Worked on several projects simultaneously. Pre-production, budget creation, oversight, production and post production on all projects. This included producing an online viral Halloween Prank Film for Samsung.

London

Produced the ‘100 days of Family’ 360° campaign for Samsung. Oversaw this online and cinema campaign from conception through production and post-production.

London

Worked producing live television across multiple mainstream networks based in the UK and London.Scheduling, working with talent, budgeting, live production, crew management. Including being selected as one of the producers behind the launch of a new channel on the Bid Shopping network (Bid Plus).

The Philippines And Hong Kong

An integral part of the development team at American production company Bigfoot Entertainment. Using my strong story instincts and the ability to make confident and key creative decisions I took four projects from development right through to broadcast.

Hong Kong/ The Philippines/ Los Angeles

I was tasked with coordinating the creative team for the Head of Development. This meant organising weekly development and production meetings and keeping track of every project in development and in production. I maintained a script and ideas database which I designed and implemented.

Philippines And Hong Kong

Worked researching and creating concepts, writing scripts, building storylines, organising development materials as well as presenting and pitching successfully to networks.

Scriptwriting For Film And Television (Ba), Media, 2.1

Also received a letter of distinction for my dissertation.

Education record