Gabriela Laguna - Ciaramella Email & Phone Number

Fort Lauderdale, Fl, Us

Accomplished Marketing Program Lead with a successful track record of leading cross-functional teams, including Brand Marketing, Creative, Data Science, and Product, in delivering global integrated marketing campaigns that spanned multiple regions and targeted diverse consumer segments. Proven ability to manage complex projects, build strong relationships, and deliver impactful results in diverse environments.

Performed in a strategic senior position championing the success of Apple TV and Apple TV+ through captivating 360 marketing and branding campaigns. Overseeing brand management, global marketing, and strong content creation spanning the United States, APAC, and LATAM.

Greater New York City Area

Clients: Google, Coty Global, ESPN, Lego, PepsiCo.Achieved multiple distinguished promotions throughout tenure gaining progressive responsibilities and influence. Managed $26.5M in annual revenue across Google, Coty, LEGO, and ESPN accounts, delivering innovative marketing strategies and driving profitability.Led successful 360 marketing campaigns for global brands, including Google Play, Clairol, and LEGO VIP program, achieving market differentiation and growth.

Greater New York City Area

clients: Coty Global, Ad Council, VerizonServed in a key role overseeing the day-to-day operations for global account management including Verizon Wireless and Coty, Inc. Led a globally dispersed team located throughout Argentina, London, and Asia.

Greater New York City Area

client: Verizon

Greater New York City Area

• Senior digital and social lead responsible for planning, developing, and implementing short and long term digital strategies to increase revenue and clients’ digital footprint• Specialized in evaluating consumer research, market trends, and competitive landscape in order provide thought leadership and perspective for adoption of new trends and optimizationsclients: Unilever Multicultural and Emerging Markets, Pfizer Pharmaceutical, Campbell’s, Babybel, TECHO (non-profit organization)

Coconut Grove, Fl

• Developed and managed social business and online marketing programs for multicultural clients• Specialized in integrated communications, digital strategy, and social media development• Managed over 15 integrated campaigns for Fortune 500 clients while driving brand and business strategy discussions to uncover business needs and opportunitiesclients: BBVA Compass Bank, McDonald’s, Clorox, Quaker (PepsiCo), Florida Blue (Blue Cross Blue Shield), Tobacco Free Florida, McCormick, Buddy Fruits, Buchannan’s, Johnnie Walker, State Farm, University of Phoenix

Weston, Fl

• Principal marketing consultant for international company with headquarters in Guatemala• Spear-headed all marketing research such as concept examining, product awareness, and usage• Re-designed and implemented a marketing plan for the corporation that included the use of social media outlets, the re-design of the company website, and the use of an integrated marketing campaign to attract prospective clients

Miami, Fl

• Assisted in the planning, development and execution of integrated marketing campaigns for clients such as Celebrity Cruises and The Collection Miami• 360 campaigns inclusive of traditional media, digital, PR events and experiential

Weston, Fl

• Assisted Agency's Creative Director while managing clients’ accounts, and corporate communications• Assisted in the development and implementation of an integrated marketing campaign for Grammy Award winner Franco de Vita. (digital, print, radio and OOH)clients: Alegria Producciones, Ronald McDonald House Charity

Bachelors In Communications, Advertising, Marketing, Hospitality Management

Dean's List 2007,2009,2011

Study Abroad Program, Advertising