Gabrielle Mcasey Email & Phone Number

Melbourne, Vic, Au

Australia

Chadstone, Victoria, Australia

Premium centres mall leasing executive- Vicinity’s Chadstone and Emporium

Australia

Product development Account management Exhibition set upNew Account AcquisitionPublic RelationsManagement of archival contentOptimizing Business StrategyManagement of E-Commerce

Geelong, Victoria, Australia

• Research proposal documents for GAR Directors including market position, follower persona profiles for competitor evaluations• Creator of written and educational content posts with a key goal of brand awareness and advocacy building resulting in follower growth rate of twelve percent.• Indexed donations from targeted posts to repeat successes for future campaign initiatives• Increased company responsiveness by six percent by monitoring peak in UE/UI• Delivered an additional a growth rate up twelve percent, expanding GAR follower base

Melbourne, Australia

Broaden brand awareness through networking opportunities with Rialto PR representativesStrengthen and grow network building opportunities with local business partnerships and stakeholdersConceptualized event opportunities around promotional campaign to sustain profitabilityAnalyzed reporting data and created budget forecasts per quarter to maintain budgets Composition of media releases for Reiss Australia features in ‘What’s On’ and ‘Vogue Australia’ 2019 to further brand reachCreating and sustaining advocacy opportunities within local community groups to create new networking opportunities

Melbourne, Victoria, Australia

Current Achievements• Author of ‘Goal Orientated Customer Service’ a live training initiative utilized across twelve stores throughout Victoria resulting in eighteen percent increase in profits year on year• Conceptualized quarterly action plans as a measure of performance creating clear team goals to build comprehension of business initiatives• Writing and adapting policies and procedures in compliance with Australian retail sites• Directly responsible for developing relationships with network affiliates ABC and Nine News to build brand exposure• Planning and forecasting promotional and marketing proposals for head office reporting• Weekly social media monitoring and competitor research reporting• Planning Australian Instagram implementation with Social Media Manager in head office, England to align social media presence to Australian products and seasons

Chadstone, Victoria, Australia

Geelong, Victoria, Australia

Management of youth home in Geelong for at risk teenagersProvided support and guidance in line with ‘Better future Initiative’ Collaborated with the ‘Geelong Project’ for early intervention seminars to create community awareness

Executive Mba, Accounting And Business/Management, A

Bachelor'S Degree- Communications, Communication And Media Studies

Public Relations, Advertising, Marketing, Campaigning

Activities and Societies: Animal advocate Youth Homelessness Professional Writing Creative Writing Implementation Management Campaign.

Occupational Health And Saftey, Occupational Safety And Health Technology/Technician

Bachelor Of Communication (Public Relations), Communication And Media Studies