Working on Bing Ads

Next Generation Search Serving System• Dev lead for building this new search serving system from scratch, which is on track to handle all Yahoo algo, ads, image, and video searches to Bing.• Drove successfully migration of all Yahoo O&O and algo syndication syndication traffic onto this new stack. Yahoo-Microsoft Search Ads Serving System Integration• Developed an automated request/response validation tool (Java/SQLite/PHP) to validate backward compatibilities of API for external publishers.Advertiser Migration for the Yahoo-Microsoft Search Alliance• Built a new portal for account managers to manage daily migration activities of premium advertisers (Java, Hibernate, Spring, JBoss, Oracle). Yahoo Search Marketing Desktop• Led development of the import bulksheet feature, which allowed advertisers to import Google AdWords or Microsoft AdCenter campaigns into Panama (Adobe Flex, ActionScript, SQLite).Panama/APT Advertiser Application Backend• Developed APIs for frontend applications to persist campaigns using Java, Hibernate, Spring, and Oracle.

• Developed and maintained their flagship Cloverleaf® interface engine, which is a mission-critical message routing/translation system used by healthcare providers to reliably exchange health records in HL7/XML formats. • Helped manage, mentor, and guide offshore team on development of the product.

Developed business features for their Inventory and Warehouse Management applications.

Experimented packet-based communications between microprocessors inside a vehicle using embedded C code and HC08 chips.