Responsibilities:o Develop and implement digital marketing instruction strategies for brand, agencies, and students.o Drive the achievement of their business objectives through proper planning, optimization, segmentation, and measurement of campaigns on Meta technologies.o Update content with the latest trends.o Collaborate with internal teams to develop customized programs, driving economic growth and job opportunities for diverse audience.Key accomplishment: Certifying over 2,600 individuals as specialists in different Meta products for the Hispanic-American market in 2022.

Accounts: Amazon Retail / Amazon Prime Video LATAM / Amazon Music / Amazon Echo / BIC.Responsibilities:o Strategic planning and regional control - LATAMo Contact and establish rapport with clients and global unitso Coordination of Business Units to achieve objectiveso Closing of local and pan-regional negotiationsKey accomplishment: Strategic planning and launch coordination of Amazon Prime Video in LATAM, 2019.

Accounts: Amazon RetailResponsibilities:o Strategic planning of multichannel mediao Contact and establish rapport with clients and global unitso Team coordination to fulfill assignmentso Closing of negotiations with MediaKey accomplishment: Strategic planning, coordination, and follow-up to the launch of Amazon Retail upon arrival in Mexico, 2015.

Accounts: Microsoft / Xbox / Virgin Mobile / BoseResponsibilities: o Planning and control of offline media campaigns.o Contact and establish rapport with clients and global unitso Preparation of reports and analysis of the competitiono Analysis of results and elaboration of post-buy reportsKey accomplishment: Coordination and execution of the Virgin Mobile launch in Mexico, 2014.

Accounts: Johnson & JohnsonResponsibilities: o Control and execution of Offline media campaignso Preparation of reports and analysis of the competitorso Results tracking and post buyso Administrative closuresKey Accomplishment: Implementation and monitoring of Brand integrations for Listerine in Pay TV & Open TV.

Responsibilities: o Critical route of purchase and development of group of supplierso Coordination and implementation of promotionso Daily negotiations and control inventoryo Administrative supervision at point of saleKey Accomplishment: Creation of the Informative Gazette aimed at the Final consumer (Shopkeepers) with a circulation of 10,000 bimonthly impressions.

Responsibilities:o Critical route of acquisition of promotional items and POS materialo Planning, quotation and review of media publicationso Analysis and preparation of sales reportKey Accomplishment: Coordination of the National Congress of distributors 2009 in Mexico City.